Moms Video Viewing | QuestionPro

Hi Parents. Thanks for taking a quick moment to answer just a few questions about watching videos online. We promise it will be quick and easy. At the end of the survey, you’ll get a coupon code for 25% off your order at BabyFirstTV.com

Do you watch videos online?

Yes

No

How frequently do you watch videos online?

Daily

Weekly

Monthly

What devices do you use to watch videos online? (select all that apply)

Desktop computer

Laptop or netbook

Smartphone

Tablet (such as the iPad)

Boxes like Apple TV or Roku

How long are the videos you typically watch online? (select all that apply)

Where do you watch videos online? (select all that apply)

What time of the day do you typically watch online videos? (select all that apply)

Why do you think moms watch videos online? (select all that apply)

To see a TV show that they missed

To see what’s happening in the world and be more informed

To take a break and have a good laugh

To see what everyone is talking about

To catch up on celebrity news and gossip

To get information on parenting topics such as how to handle temper tantrums

To get information on helpful things for everyday life such as recipes or home decorating tips

Other (please specify)

What types of videos do you typically watch on YouTube, specifically? (select all that apply)

Funny videos

Inspiring videos

Helpful instructional videos

Clips from TV shows

Celeb videos

Home videos that friends posted

Kids programming for my child

I don’t watch videos on YouTube

Other (please specify)

How much do you like watching videos on YouTube?

I love it

It's okay

I don't really like it

I don't watch videos on YouTube

What usually triggers you to watch a video on YouTube? (select all that apply)

Browsing the site

Links from friends via email

Links from friends that posted a video on Facebook

Links from my Twitter feed

News articles

I rarely go to YouTube.com. I mostly watch embedded YouTube videos

Other (please specify)

When watching videos on YouTube, especially information or instructional videos, how much does it matter to you that the video is coming from a trustworthy source?

It's very important to me

It's somewhat important to me

It's not important to me

What types of videos are you likely to share with friends or post on Facebook and Twitter? (select all that apply)

Funny videos

Inspiring videos

Helpful, instructional videos

Clips from TV shows

Celeb videos

Home videos that friends posted

Kids programming for my child

I don’t watch videos on YouTube

Other (please specify)

If YouTube had a section of its website dedicated exclusively to moms, which of the following alternatives would you be most interested in watching? (select all that apply)

A channel that offers a balance of different types of content including entertaining shows, celebrity videos and informative parenting videos

A channel with only entertaining shows

A channel with only celebrity videos

A channel with only informative parenting videos

Which of the following names do you like the most to describe the Moms section of the YouTube website?

What types of shows do you typically watch on TV? (select all that apply)

How would you compare the viewing experience of YouTube to the viewing experience on your TV?

I prefer watching shows on TV

I prefer watching videos on YouTube

I like watching video content both on the TV and on YouTube

What would make YouTube an even better place to watch videos? (select all that apply)

More videos that are professionally produced by a cable network or movie studio

More videos from brands I know like "What to Expect"