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Dear Participant,

My name is Ritienne Pisani and I am in my final year of studies at University of Malta where I am reading for an Undergraduate Degree in Insurance and Finance. This research questionnaire is an important element of a project of my interest which is in part fulfilment of my degree.

I have chosen to focus my research on the application of online marketing techniques and e-commerce within the insurance industry. I would be grateful if you could complete this questionnaire which consists of six sections. When answering the questions, please remember that there is no wrong or right answer. The content of this questionnaire will be viewed by me as the researcher and by my tutor, Mr James Abela.

The questionnaire will take around 15 – 20 minutes to be completed. Should you require assistance whilst filling it in, please do not hesitate to contact me on [email protected] or call me on 79963987.
 
 
 
 
Part A - Demographics
 
 
 
Gender
 
Female
 
Male
 
 
 
Age
 
18-21
 
21-30
 
31-40
 
41-50
 
51-60
 
61+
 
 
 
Nationality
 
Maltese
 
Other
 
 
 
 
Location
 
Northern Harbour District
 
Southern Harbour District
 
Western District
 
Northern District
 
South Eastern District
 
Gozo District
 
 
 
Did you ever purchase an insurance policy from an insurance company?
 
Yes
 
No
 
 
 
How often do you conduct surveys?
 
Weekly
 
Monthly
 
Quarterly
 
Annually
 
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