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How often do you visit a retail store?
 
Once a week
 
Once a month
 
Once every 3 months
 
Once every 6 months
 
Once a year
 
 
 
When did you last go shopping?
 
In the past week
 
In the past month
 
In the past 3 months
 
In the past year
 
 
 
Overall, how satisfied were you with your last shopping experience?
 
Very satisfied
 
Somewhat satisfied
 
Neutral
 
Somewhat dissatisfied
 
Very dissatisfied
 
 
 
The last time you visited a store, did you...
 
Buy exactly what you were looking for
 
Buy something in addition to what you were looking for
 
Buy something other than what you were looking for
 
Buy nothing
 
 
 
How likely is it that you would recommend a store to a friend or colleague?
 
Very likely
 
Somewhat likely
 
Neutral
 
Somewhat unlikely
 
Very unlikely
 
 
 
How likely are you going to shop again within the next few weeks?
 
Very likely
 
Somewhat likely
 
Neutral
 
Somewhat unlikely
 
Very unlikely