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Hello:
You are invited to participate in our MBA Capstone Project survey. In this survey, approximately 25 people will be asked to complete a survey that asks questions about RadioShack and any recent purchases you may have made. It will take approximately 5 minutes to complete the questionnaire. Your participation in this study is completely voluntary.

Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. If you have questions at any time about the survey or the procedures, you may contact Damon Zuetell at 303-517-0588 or by email at [email protected].

Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.
 
 
 
How would you classify where you live?
 
Downtown
 
I'm urban - but not downtown
 
In the suburbs
 
In the country
 
 
 
Would you describe yourself as:
 
Very tech savvy. ( I can "jail brake" something, write code, etc . . . )
 
Tech Savvy (I set up my own wifi)
 
Tech Neutral (I understand how to use my devices)
 
Tech Headache (I use tech because I have to)
 
Tech hater (It’s not safe to buy something online)
 
 
 
How many times in the last year have you been to RadioShack?
 
0
 
1
 
2-5
 
5-10
 
 
 
In the past year where have you shopped for home electronics, batteries, DIY electrical components, or cell phones accessories in the past year? (Check all that apply)
 
Best Buy
 
Walmart
 
Verizon
 
Amazon
 
Alibaba Group
 
HHGreg, Inc.
 
eBay

 
 
 
Please describe your cellphone:
 
Not a smartphone
 
Latest device (Such as iPhone 6)
 
One model back (Such as iPhone 5S)
 
Two models back (Such as iPhone 5)
 
Older phone (Such as iPhone 4/4S)
 
 
 
The last time you shopped at Radio Shack what types of items did you purchase?
 
Cell Phones
 
Cell Phone Accessories
 
Electronics Repair Items
 
Misc. Electrical Components (Resistors, wire, diodes, etc.)
 
Television Related (TV’s, DVD’s, BluRay Players, etc.)
 
Audio Related (stereo equipment, headphones, etc.)
 
I’ve never been to RadioShack.
 
 
 
During your last visit approximately how much did you spend?
 
$0-$10
 
$10-$20
 
$20-$50
 
$50-$100
 
$100+
 
 
 
How competitive were the prices?
 
Very Competitive
 
Somewhat Competitive
 
Not Competitive
 
Extremely High
 
Don’t Remember
 
 
 
How would you rate the selection?
 
Great
 
OK
 
Poor
 
Don’t Remember
 
 
 
How would you rate the quality of the products you purchased or considered purchasing?
 
Excellent
 
Good
 
Fair
 
Poor
 
Don’t Remember
 
 
 
How was the store aesthetically (i.e. was it clean, well kept, modern)?
 
Excellent
 
Good
 
Fair
 
Poor
 
Don’t Remember
 
 
 
How was the product display/organization?
 
Excellent
 
Good
 
Fair
 
Poor
 
Don’t Remember
 
 
 
How would you rate the customer service?
 
Excellent
 
Good
 
Fair
 
Poor
 
Don’t Remember
 
 
 
How would you rate the staffs’ product knowledge?
 
Excellent
 
Good
 
Fair
 
Poor
 
Don’t Remember
 
 
 
How would you rate RadioShack’s website?
 
Excellent
 
Good
 
Fair
 
Poor
 
I didn’t go to the website
 
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