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Welcome Ms/ Mr,

You are invited to participate in my survey Royal Dutch Shell. In this survey, approximately 100 people will be asked to complete a survey that asks questions about Royal Dutch Shell. It will take approximately 2 minutes to complete the questionnaire.

Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential.

Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.

 
 
 
1)Do you know Royal Dutch Shell?
 
YES, please continue with question 2 and finish the entire questionnaire
 
NO, you only need to fill out question 3
 
 
 
2)What is your main source of information about Royal Dutch Shell?
 
My own experience
 
Family and/or friends
 
The media
 
Other
 
 
 
3)Which 3 associations come to mind when you hear the name:
   
1.
   
2.
   
3.
   
 
 
4)How would you rate (1-7) Royal Dutch Shell on the following dimensions:
1 = Fully Disagree
4 = Neutral
7 = Fully Agree
1 2 3 4 5 6 7
Old-fashioned vs. Modern (1-7)
Irresponsible vs. Responsible (1-7)
Arrogant vs. Friendly (1-7)
Unreliable vs. Reliable (1-7)
Inflexible vs. Flexible (1-7)
Polluting vs. Environmentally friendly (1-7)
Closed vs. Open (1-7)
Low-quality vs. High-quality (1-7)
Invisible vs. Visible (1-7)
 
 
5) To what extent do you agree (1-7) with the following statements about Royal dutch Shell?
1 = Fully Disagree
4 = Neutral
7 = Fully Agree
1 2 3 4 5 6 7
Royal Dutch Shell is well managed
Royal Dutch Shell is a visible brand
Royal Dutch Shell is involved in the community
Royal Dutch Shell works towards sustainability
Royal Dutch Shell responds to consumer needs
Royal Dutch Shell appears often positive in the publicity
 
 
 
6) Is there anything else you would like to mention regarding Royal Dutch Shell?
   
 
 
 
Gender?
 
Male
 
Female
 
 
 
Age:
   
 
THANK YOU FOR YOU COOPERATION!