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Hello!
Thank you for your time today. As we mentioned in the e-mail, we are conducting a survey on behalf of The Children's Place.
We would like to invite you to take a 15 minute survey and be entered for a chance to win a $25 giftcard at The Children's Place!
At completion of the survey you will be asked to enter your e-mail address. Winners of a giftcard will be contacted via e-mail.
Your answers will help us improve our products, services and store environment. We need your honest opinions on the questions to come. All information you provide will be kept strictly confidential and will not be used for selling purposes.
Please start with the survey now by clicking on the Continue button below.
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| * Which of the following best describes how often you are involved in the purchase of clothing for children ages 10 and under - either for your own children or for children you are close to? |
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* Do you work for any of the following types of companies:- a retailer
- an advertising agency
- a research firm
- a children's products company?
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| * Have you visited a Children's Place location or shopped on the website in the past year? |
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| How about in the past 6 months? |
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| Have you made a purchase at The Children's Place in the past 6 months? |
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Thank you for your time today. The following questions are about products you may find in a Children's Place store. Please rate the products as if you were shopping in each respective department. We would like your honest feedback on what you think about these products. Your opinions will help The Children's Place on perfecting what you the customer is looking for in our stores.
Please be as open and honest as possible.
Thank you! |
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How likely are you to buy any hooded sweatshirt in the Spring?
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| What are some of the reasons you aren't likely to purchase a hoodie in the Spring? Please check all that apply |
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| Please rank what you consider most important when purchasing a hoodie from 1-8 where 1 equals most important & 8 equals least important |
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| Price |
| | | Color |
| | | Graphic |
| | | Quality |
| | | Fit |
| | | Different looking Hoodies from what I already own |
| | | Brand |
| | | Other |
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 Please rank these 3 hoodies in order from 1-3 where 1 equals your favorite & 3 equals your least favorite |
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| Hoodie A |
| | | Hoodie B |
| | | Hoodie C |
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| Why did you rank them like that? | | |
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| How likely are you to buy any swimsuit in the Spring? |
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| Which month are you most likely to purchase a swimsuit? |
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 Please rank these swimsuits shown from favorite to least favorite where 1 equals your favorite & 4 equals your least favorite |
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| Swimsuit A |
| | | Swimsuit B |
| | | Swimsuit C |
| | | Swimsuit D |
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| What were your reasons for choosing that swimsuit as your least favorite? Please check all that apply |
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  In general, How likely are you to buy a pant or short like this? |
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Now how likely are you to buy a pant or short like this from The Children's Place? |
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| Why wouldn't you be likely to purchase from The Children's Place? Please select all that apply |
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Please rank these brands from favorite to least favorite where 1 equals your favorite & 7 equals your least favorite for athletic shorts & pants.
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| The Children's Place |
| | | Under Armour |
| | | Nike |
| | | Adidas |
| | | Champion |
| | | Gap |
| | | Old Navy |
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 Please rank the term that best describes the Jean Fit you prefer for boys from favorite to least favorite where 1 equals your favorite & 5 equals your least favorite. |
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| Boot cut |
| | | Straight Leg |
| | | Skinny |
| | | Loose |
| | | Carpenter |
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| Now please rank your favorite brands for Boys jeans from favorite to least favorite where 1 equals your favorite & 6 equals your least favorite. |
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| The Children's Place |
| | | Gap |
| | | Old Navy |
| | | Levi's |
| | | Cherokee |
| | | Wrangler |
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| Are there any other brands you like for boys jeans? | | |
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  What's the most you would pay for the jeans shown above? |
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  And what's the most you would pay for these jeans shown above? |
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| Have you ever purchased boys jeans from The Children's Place? |
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| How likely are you to purchase boys jeans again from The Children's Place? |
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| What did you like about the jeans? Please select all that apply |
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| What didn't you like about the jeans? Please select all that apply |
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 Which dressy outfit do you prefer? |
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 Please answer the following questions with the product above in mind. Rate the following choices on a scale from 1-5 where 1 equals completely disagree and 5 equals completely agree
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| If shopping for dressy clothes, how likely would you be to purchase outfit A? |
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 Please answer the following questions with the product above in mind. Rate the following choices on a scale from 1-5 where 1 equals completely disagree and 5 equals completely agree
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| If shopping for dressy clothes, how likely would you be to purchase outfit B? |
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   On a scale from 1- 5 where 1 equals hate & 5 equals love, please rate each bodysuit on the following:
Rock all night bodysuit
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| Short, Bald & Handsome bodysuit
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| Rock all night bodysuit |
| | | Short, Bald & Handsome bodysuit |
| | | Robot bodysuit |
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 Which of the following two products do you prefer? |
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 Why did you choose the bodysuit as your favorite? Please explain how important each reason is on a scale from 1-5 where 1 is had nothing to do with my desicion and 5 is had a lot to do with my decision.
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| How much more would you pay for a bodysuit instead of a t-shirt? |
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 Why did you choose the tee as your favorite? Please explain how important each reason is on a scale from 1-5 where 1 is had nothing to do with my decision and 5 is had a lot to do with my decision.
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 Which of the following outfits do you prefer? |
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| Why do you prefer that outfit? Please select all that apply |
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Just For The Record
The following demographic questions are to make sure we listen to all types of customers. All answers will be kept confidential. |
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| How many children do you have? | | |
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| What ages & genders are your children? Please check all that apply |
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| Roughly speaking, in what range does your total annual family income fall? |
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| * Can we contact you via email to provide information about future promotions or offers from Children's Place? |
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| * Please enter your e-mail address for a chance to win a Children's Place giftcard! | | |
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