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Helo,
We are collating consumer preferences so that we can serve you better in the future.
Thank you for supporting this initiative.
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| * Location i.e which town do you live in ? College students please state the town location of your college/University | | |
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| * TROUSERS | | | | * SHIRT/BLOUSE | | | | * JEANS | | | | * SKIRT/DRESS | | | | * SWEATER | | | | * TSHIRT | | | | * SHOES | | | | * BAGS (E.g Handbags, Back packs, Messenger bags NOT Luggage) | | | | * NIGHTWEAR | | | | * UNDERWEAR (E.g For GUYS boxers etc for WOMEN bra's, pants, slips) | | |
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| * If a fashion store was in an easy to access location and offered the best fashion/clothing product, would you be willing to spend a bit more money on a purchase |
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| * When you make a clothing/fashion purchase, how do you make the payment ? (You can tick more than one) |
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| * How often do you go shopping for clothing/fashion in a month to make an actual purchase (not window shopping) ? |
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| * How interested are you in the latest fashion? |
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* When you are looking for the latest fashion style/inspiration, where do you look ?
[Please drag and rank(1st to 6th) the following in order of interest] |
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| | Local celebrities Fashion Store Fashion Magazine Internet Word of mouth TV BLOGGERS
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| * Do you do a price comparison before you buy a clothing/fashion product ? |
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| * How do you do price comparisons before you purchase a clothing/fashion item ? (you can tick more than one box) |
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| * How often do you surf for fashion on the internet ? |
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| * Which are your favourite websites for looking/searching for clothing/fashion trends ? (List to include international, local sites, bloggers) | | |
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| * LADIES - How would you describe your fashion style preference (This refers to what you wear most often) |
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| * GUYS - How would you describe your style preference (This refers to what you wear most often)? |
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| * Which clothing/fashion items do you find easiest to buy ? (These are products that are easily accessible and affordable) | | |
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| * Which clothing/fashion items do you find most difficult to buy ? (These are products that are difficult to find) | | |
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| In the last 3 months, have you shopped in: (you can tick more than one box)
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| * Which local clothing brands are you familiar with ? | | |
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| * Which local clothing shops/stores do you visit regularly ? | | |
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| * What elements do you consider important to you when visiting a fashion/clothing store ? (You can tick more than one option) |
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| * Do you buy clothing and accessories as gifts? |
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| * What Social Media do you use? (Tick as many boxes that apply) |
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| * Which 3 Social Media sites do you use most ? (tick only 3) |
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| * If you were to receive promotions and offers for clothing/fashion items how would you like them sent to you ? (Tick as many options that reflect your preference) |
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| * Where do you shop for CLOTHING? (Tick all relevant locations) |
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| * For the choice above indicate what influences your purchase? (You can tick more than one box) |
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| * Where do you shop for SHOES? (Tick all relevant locations) |
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| * For the choice above indicate what influences your purchase? (You can tick more than one box) |
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| * Where do you shop for BAGS? (Tick all relevant locations) |
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| * For the choice above indicate what influences your purchase? (You can tick more than one box) |
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| * Where do you shop for UNDERWEAR? (Tick all relevant locations) |
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| * For the choice above indicate what influences your purchase? (You can tick more than one box) |
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| * Where do you shop for NIGHTWEAR? (Tick all relevant locations) |
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| * For the choice above indicate what influences your purchase? (You can tick more than one box) |
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| * What aspects of quality are important to you in a clothing/fashion product ? (You can tick multiple boxes) |
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| * What are your interests and hobbies: | | |
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| * What type of music do you like ( State the artists names) | | |
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| * Which places do you go to, to hang out with your friends ? (Tick as many options that apply) |
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| * What are your main aspirations in life ? | | |
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| * If you were to choose any car to drive, what model would it be ? | | |
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| * Who would you say is a positive role model for young adults ? | | |
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| * Which one city in the world would you like to visit ? | | |
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| How important is it to you that a fashion store;
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| How confident are you to style and/or put together a fashionable look that you are happy with ?
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| * Which of these brands are you familiar with ? (Tick as many options that apply) |
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| * Is it important that a company you buy from has a charity they genuinely support? |
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| * What is your ideal affordable total monthly budget for clothing/fashion items be ? (State in Ksh) | | |
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| * What is your monthly salary/allowance Ksh? |
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