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2013
May
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8. How often do you use bank online services?
Daily
Weekly
Monthly
Never
9. Have you ever changed your main bank to a bank that offers and develops new products?
Yes
No, but I am planning to change
No
10. How many banks do you bank with?
1
2
3
More than 3
11. Overall, how satisfied are you with the Lebanese Banks Newly Developed Products
Very Satisfied
Satisfied
Unsatisfied
Very Unsatisfied
12. What in your view will be the main drivers of change in the Lebanese banks?
Change Regulation
Increase Competition
Advance New Product Development and Technology
Open in other geographies area
Other
13. From your point of view what do you think the major reasons for the banks new product failure?
Not better than current products on the market
The ad campaign generated an insufficient level of awareness “Poor marketing”
Poor quality of product or service
Technological problems
Overestimation of the price of the product
14. New product may be viewed as a solution to a need. Successful products are those that provide you with smart and efficient solutions to your needs. Which of the below is the main reason to choose a Bank New Product
Have seen and heard the advertisement about the bank newly developed product
Low Fees on bank new products and easy application process
Recommendation from family or friends
Past experience or reputational of the bank products
15. Overall what are you looking for banks to offer?
More choices in terms of product selection
Simplified banking forms and procedures
More familiarity with the customers and establishing trust relationships
Product with high quality and durability
Name of the Organization
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