Ce sondage gratuit est alimenté par
  1. Surveys
  2. 2016
  3. November
  4. T
  5. The Luxury Brands Communication
0%
Questions marked with a * are required Quitter le sondage
 
 
* What is your sex? 
 
Female
 
Male
 
Other
 
 
 
 
* How old are you?
 
Less than 20
 
Between 20 and 30
 
Between 30 and 40
 
Between 40 and 55
 
More than 55
 
 
 
* Have you already bought a luxury product? 
 
No
 
Yes, for special occasions
 
Yes, I am an addict
 
 
What are the main factors that influence your purchase in an advertising? (from 1: not important to 5: very important) 
1 2 3 4 5
* The brand
* The product
* The icon
* The brand codes
* The originality
* The innovation
* The social media presence of the advertising
 
 
 
* What do you think of the Rolex advertisings? 
 
Traditional
 
Innovative
 
Luxury
 
Qualitative
 
Modern
 
Provocative
 
Valuable
 
Other

 
 
 
* What would you do to improve the Rolex advertisings? 
 
More innovative
 
More classic
 
More colorful
 
More provocative
 
More qualitative
 
Younger
 
Other

 
 
 
* What do you think of the Versace advertisings? 
 
Traditional
 
Innovative
 
Luxury
 
Qualitative
 
Modern
 
Provocative
 
Valuable
 
Other

 
 
 
* What would you do to improve Versace advertisings?
 
More innovative
 
More classic
 
More colorful
 
More provocative
 
More qualitative
 
Younger
 
Other

 
 
 
* Do a very popular advertising have more impact on your purchase than a discrete one? 
 
Yes
 
No
 
I do not look at the popularity of the advertising
 
 
 
* In the luxury industry, do you think that the fashion brands are more present on social media?
 
Yes
 
No
 
Other