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| Would you use an online trading system? |
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| How much are you willing to pay for an online fashion product? |
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| Overall, how interested are you in buying this product if it were available? Please check one. |
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Assuming the new product is priced comparably to other major brands, would you say it is a...
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What is your most important consideration when shopping online?
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| Any other suggestions or comments?
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| Please tell us how the described product would rate on the following attributes.
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Please read the following description of a new product concept called [Concept Name].
Concept Description:
[INSERT PRODUCT CONCEPT DESCRIPTION HERE] |
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| Overall, what is your reaction to the described product? |
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What other brands of [Product Category] have you used? (Check all that apply.
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| What is it that you like about [Product]? Please enter as many items as you wish. | | |
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| What do you like least about [Product]? | | |
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| What would be your main reason for buying the product? | | |
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| Overall, how interested are you in buying this product if it were available? Please check one. |
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| Which of the following best describes your need for this product? |
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| Based on the description, what price would you expect to pay for the product? | | |
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Assuming the new product is priced comparably to other major brands, would you say it is a...
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| In what ways does the described product appear to be superior to other [Product Category] brands? | | |
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Overall, what would be your most important factors in choosing a [Product Category]? Please check three.
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Other than the product itself, which of the following would most influence you when deciding to buy a [Product]?
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