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Surveys
2013
March
U
user experience Investigation of the Amazon.com
user experience Investigation of the Amazon.com
the business model of amazon questionaire
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Hello:
You are invited to participate in our survey . In this survey, approximately 100 people will be asked to complete a survey that asks questions about Amazon.com business model. It will take approximately 5-8 minutes to complete the questionnaire.
Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.
Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact by email at the email address specified below.
[email protected]
Thank you very much for your time and support.
1. what is your gender?
Male
Female
2. what is your occupation?
student
Enterprise staffs
self-employed
Other
3. what is your age?
under 20
21-30
31-40
41-50
over 51
4. Have you ever buy something on Amazon.com?
YES (move to question 5)
NO (move to question 6)
5. Why do you choose to shop on Amazon.com? (multiple choice)
Lower price
Convenience
guaranteed quality
great variety of goods
good after-sales Serve
good logistics distribution
payment security
Other
6. Please list the online store you shop frequently?
7. Which kind of products do you usually purchase
clothing and bags
book and electronic publications
House and living things
Consumer Electronics
Watches and clocks jewelry
car accessory
Other
8. Do you think which services the following is useful for you? (multiple choice)
order-tracking
customer reviews
product recommendation
sending custom information by email
One-click shopping
look inside the book
Today's deal
product browsing history
Other
9. How satisfied are you with the following services:
Very Unsatisfied
Unsatisfied
Neutral
Satisfied
Very Satisfied
the speed of opening a web page
the design of web page
the detail degree of product description
the speed of the logistics
the diversity degree of product category
the results accuracy of searching
the process return or exchange goods
the quality of Customer Service
10. what is your suggestion about improving the Amazon.com
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