Word-Import - 1

Questionnaire

Name:………………………………………………………………………………………………..............................................................................................................................................

Phone/Mobile No:………………..................……………………………………………….. Male Female Age……………….Years

Think of a situation where you are buying a costly product launched recently. Let it be i-pad or i-phone or any auto mobile. Please fill the following questions keeping in mind this product category. What factors will you consider before purchasing these hi-end tech products?

1. Which product have you recently bought recently in this category or planning to buy?

i-pod i-phone i-pad BlackBerry Nokia Business Phone i-pad Laptop

others……………………………………………………………………………………………………………………….

	2. Please indicate the degree of agreement with the following statements using a 7 point scale. ( 1 = strongly disagree, 7 = strongly agree)

3. Rank the following from 1 to 7 according to their trustworthiness while buying products in this category. Begin by picking the most trustworthy source and assign it number 1. Then find the second most trusted source and assign number 2. The least trusted source should get 7.

	Rank Order
Source

	4. If Intel comes with a mobile phone or BlackBerry comes with a laptop how much are you willing to buy it? Rate it in a scale of 1 to 5. ( 1 = not willing, 5 = very much willing)


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5. Do you seek a lot of information before buying these products?

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I do not seek a lot of information. I get enough information from by default.

6. When you buy such items, how do you classify your decision making procedure?

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Rational Decision