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QUESTIONNAIRES CONSUMERS’AWARENESS OF INTERNET ADVERTISING IN FASHION s. SESSION 1: PERSONAL INFORMATION |
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| 2.Which age range do you fall into? |
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| 4.How often do you use the internet? |
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| 5.If you use it every day how many hours do you use it? |
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| 7.Have you ever shopped online for clothes? |
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| 8.How do you know about the products? |
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| 9.Which media gets your attention? |
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| 10.How does an advertisement affect you? |
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| 11.Which form of online advertising creates a greater impact on you? |
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| 12.How long does the impact of an advertisement last on you? |
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| 13.Have you ever seen a fashion advertisement on the internet? |
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| 13. If yes, it is an advertisement for: |
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| 14.Where do you often seen or receive an advertisement on the Internet? |
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| 15.How often do you buy the same garment design as you see in the ad? |
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| 16.Where was the last place you saw or heard a fashion advertisement? |
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| 17.Please indicate your evaluation of fashion advertising on newspaper |
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| 18.Please indicate your evaluation of fashion advertising on television |
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| 19.Please indicate your evaluation of fashion advertising on the internet |
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