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Survey Questionnaire
Introduction:
At ADIB, we constantly aim to enhance our product & service offerings to better suit our customers’ growing needs. As an important ADIB @ Work partner, we would like you to take a few minutes to answer some questions to help us better understand your financial needs and aspirations.
Note: All information you enter is for research purposes only and will be kept strictly confidential.
Personal Details:
Please tell us a little bit about yourself:
Name: _________________________
Contact No: _________________________
Employer Name: _________________________
Position: _________________________
Monthly Income:
Over 40,000
AED 30,000 to 40,000
AED 20,000 to 30,000
AED 10,000 to 20,000
Under AED 10,000
Are you an ADIB Customer?
Yes
No
Banking Experience
 
 
 
1.How many banks do you currently deal with?
 
1
 
2
 
3
 
Other :
 
 
 
 
2.Out of the banks you are currently using, which is your main bank?
   
 
 
 
3.How long have you been a customer at your main bank?
 
1 year
 
2 years
 
3 years
 
More than 3 years
 
 
 
4.What appeals you the most about this bank?
 
Products & Services
 
Network of Branches
 
Employer uses same bank
 
Branch is close to my home
 
Branch is close to my workplace
 
Other :
 
 
 
 
5.Have you ever felt the need to change bank? Why?
   
 
 
 
6.What services do you use most when going to your bank?
 
Cash Deposit / Withdrawal
 
Transfer Money
 
Other :
 
 
 
 
7.Do you use internet banking? If so, what do you use it for?
 
Check account / card balance
 
Transfer money
 
Pay my utility bills
 
Print a statement
 
Apply for new products
 
Other :
 
 
The Ideal Bank
 
Imagine you were the CEO of your main bank:
 
 
 
8.How would you want your bank to be identified by the public?
 
Traditional
 
Dynamic
 
International
 
Offers best prices
 
Other :
 
 
 
 
9.What changes would you make when working with customers?
   
 
 
 
10.What additional services / products would you provide?
   
 
 
 
11.Is your bank unique, what does it have to offer that no other bank has got?
   
 
 
 
12.Do you think you are over charging your customers? Or the price is right?
Product / Service
 
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