The Experience Journal is a project where we bring together experts and great thinkers from the research, experience, and data collection industry to share their ideas and discoveries. It is a blog with high-quality articles by leading industry authors who keep advancing the research world.

We are looking for people who want to bring their ideas to every corner of the planet. If you think we can collaborate, the doors of this project are open for you! This is an invitation-only blog. However, it is a voluntary collaboration. 

Target Audience

  • CXOs
  • Expert Market Research and CX professionals
  • CHROs


  • You can select any subject of your interest/expertise.
  • Share your article via Google Drive for easier access and review. 
  • Each article should have 4,000 words minimum and around 6,000 words max. 
  • Include a table of contents or index to facilitate readability. 
  • Graphics or visual elements should be provided in high resolution (Drive Folder), and if needed, with a corresponding license of usage.
    *QuestionPro may redesign any graphic or visual element for aesthetic purposes. 
  • You can always include citations or useful links in the section: Notes & Appendix
  • Your article doesn’t have to be necessarily SEO optimized.

Here are the five qualities we look for when evaluating what to publish:

  1. Expertise: We are not looking for famous personalities. We are looking for people with a high level of experience and solid contributions in their respective fields of knowledge.
  2. Evidence: It’s not enough to know your subject deeply; you have to prove it to the reader. Referring to supporting research is one good way to do this; describing relevant examples is another. If you have interesting data, let us know.
  3. Originality: New ideas are rare and precious. If you’re writing about a well-worn topic, we’ll be looking for a unique argument or insight. We’ll also be looking at how well it builds on what we’ve already published and whether it might inform or delight our audience.
  4. Usefulness: Our readers come to us not only to stay on top of new developments in research, but also to change the way they and their organizations actually do things. If you can explain your thinking so that the reader understands how to apply it in a real situation, that will make it more powerful.
  5. Write creatively: Our readers are smart, skeptical, and busy. If you don’t capture their interest right away, they will move on to something else, and we don’t want that! That is why your ability to spin paragraphs and make your ideas flow throughout your article is very important.

Across all these dimensions, we strive to publish content that aligns with our organizational commitment to diversity, equity, and inclusion. That means we look for pieces that are representative of the diverse audiences we serve. We will prioritize content that depicts a broad array of examples and points of view, and we will ensure that our content avoids stereotypes, bias, and language that “others” or diminishes non-dominant groups.


  • The Experience Journal publications will be shared with all QuestionPro contacts through emails.
  • We will also share the article with our LinkedIn newsletter subscribers.

General notes

  • Our editorial control is not like that of many other publications; we take your content and its relevance very seriously to generate a change in the industry. In this adventure, we are together.
  • We will always seek that your ideas resonate in all possible media and reach large audiences. By becoming a contributor to The Experience Journal, you become part of a great team that is always looking for good ideas, collaboration, and growth.
  • We retain final decision rights over headlines. Our editors have spent years learning which kinds of headlines give the best chance of being read, found online, and shared both on social media and in offices around the world. If we rewrite your title, it’s because we believe the revised version will help your idea reach the audience it deserves.
  • We strive for authenticity in our articles and your work should be original. We don’t publish pieces that have appeared elsewhere, don’t properly credit the ideas they present, come across as promotional, or do not include rigorous citations (though these may not appear in the finished piece).
  • We evaluate ideas before determining when and how to publish them.
  • The narrative outline should be no more than 1000 words and should lay out the structure of the proposed article. We want to understand how the logic of your argument will flow. We also want to understand what evidence you’ll provide for your argument. Please illustrate your points with real-world examples or provide one extended, detailed example.

Thanks for considering collaborating with us.

Are you ready to be part of this great mission? Contact us!

The Experience Journal by QuestionPro

Last updated: Feb 15, 2023