Net Promoter Score Question Type - How to?

The Net Promoter Score (NPS) is a scoring model developed by Bain and Co. consultant Frederick F. Reichheld. It asks respondents to respond on a 0 to 10 point rating scale question. The answer options are arranged horizontally. The scale is then divided into three sections:

  • Promoters – Users who gave a 9 or a 10
  • Passive – Users who gave a 7 or 8
  • Detractor – Users who gave a score between 0 and 6
  • The system will then calculate the aggregate responses of each of the three categories as well as the “Net Promoter Score” (calculated as Promoters minus the Detractors).

How can I add a Net Promoter Score type question to my survey?

  • Login >> Surveys >> Edit >> Add Question >> Advanced question type >> Customer Satisfaction
  • And select Net promoter score.
  • Click Save Question.

Survey Software Help Image

With the help of the rich text editor you can customize the look and feel of your text in a click.

You can also insert images using html tags from the image library. Check how

Detractor / Promoter Heading: You can customize the Detractor / Promoter text as per your requirement.

Survey Software Help Image


Validation: You can enable validation by clicking on the button. In that way you can make the question mandatory

Survey Software Help Image

Tips: You can add tips on how to take the survey or what exactly the question means so that the respondent finds it easier to respond without any confusion. Check how

Social Media: You can push your reviews to Social media by using this option. Check how

License & Access Options

This feature/tools described here are available with the following license(s) :

Team Edition

Unlimited Surveys, Questions, Responses

Advanced Toolset and Features

No Long Term Commitment