Ken Peterson

  • https://www.questionpro.com/cx/ Ken has over two decades of experience in CX research, focusing on combining operational with experience data to generate business insights and global CX deployments.

   



3 Stories by Ken Peterson

NPS & CHURN

Isolate, Identify & Predict

Introduction NPS is a widely used methodology to measure CX. In fact, it’s nearly ubiquitous and has gained a massive following around the world,...
December 4, 2021 6 min read