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  1. Surveys
  2. 2015
  3. November
  4. A
  5. ALDI Questionnaire
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Exit Survey
 
 
Hello:
You are invited to participate in our survey. In this survey, approximately 120 people will be asked to complete a survey that asks questions about the correlation between an increase in branded products and the frequency of store visits. It will take approximately 3 minutes to complete the questionnaire.

Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.

Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential.

Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.
 
 
 
 
What is your gender?
 
Female
 
Male
 
 
 
What is your age?
   
 
 
 
How often do you do grocery shopping?
 
less than once a week
 
once a week
 
twice or thrice a week
 
more than thrice a week
 
 
 
How often do shop at ALDI?
 
less than once a week
 
once a week
 
twice or thrice a week
 
more than thrice a week
 
 
 
If ALDI would offer more branded products, I would visit ALDI more often.
 
Yes
 
No
 
 
An increase in branded products would make me visit ALDI more often.
Strongly Agree Agree Neutral Disagree Strongly Disagree
 
 
 
An increase in overall product range would make me visit ALDI more often.
Strongly Agree Agree Neutral Disagree Strongly Disagree
 
 
 
 
In which product category would you like to see an increase in branded products the most?
Rank the following product categories according to their importance.
(1 = most important, 5 = less important; please use every number only once)
Snack (e.g. chocolate, chips)
Cereals
Frozen products (e.g. pizza, fish sticks, vegetables)
Hygiene (e.g. toilet paper, Q-tips, wet wipes)
Toiletries (e.g. deodorant, lotion, shaving cream)
 
 
 
Name the one branded product you wish the most ALDI would offer.