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  5. BOLD: Marketing - Full

BOLD: Marketing - Full

0%
Exit Survey
 
 
Thanks for participating in our 10 minute survey.
We value your experience and we’re interested in learning about your business! 
Completed entries will be entered in our raffle.
 
 
Please provide us with your contact information.
 
* Name : 
* Business name & location : 
 
 
 
* What is your MINDBODY software level?
 
Solo ($30/month)
 
Grow ($60/mo)
 
Pro ($85/mo)
 
Accelerate ($165/mo)
 
I don't know
 
Other
 
 
 
 
* What is your role at the business?
 
Owner
 
Manager
 
Instructor
 
Front desk/staff
 
Other
 

 
 
 
* How long have you been using MINDBODY?
 
Less than 6 months
 
6 months to one year
 
1-2 years
 
2-3 years
 
3 years or more
 
 
 
* How long has your business been operating?
 
Less than 6 months
 
6 months to one year
 
1-2 years
 
2-3 years
 
3 years or more
 
Not sure
 
 
 
* Do you actively market (spend money and/or time on) your business to attract new clients?
 
Yes
 
No
 
 
 
* Why don’t you actively market your business? (Select all that apply)
 
I don't have a budget for marketing
 
I don’t know much about marketing
 
I haven’t thought about it much
 
I don't have time
 
I don’t have the need to get new clients
 
Other

 
 
 
* Roughly how much do you spend per month to bring in new clients?
 
$0-49
 
$50-$99
 
$100-$200
 
$200-$299
 
$300-$499
 
$500-$999
 
More than $1000
 
 
 
* What tools do you use to bring in new clients? (Select all that apply)
"Free" sources
 
Client referrals
 
Referrals from other businesses
 
Google Places listing
 
MINDBODY Connect listing
 
Yelp free listing
 
Facebook page
 
Instagram
 
Other
Paid sources
 
Print ads/media
 
ClassPass listing
 
Groupon deals
 
LivingSocial deals
 
SpaFinder listing
 
Google adwords
 
Facebook paid ads
 
Yelp paid listings
 
Email lists - leads
 
Marketing consulting
 
Paid client referrals
 
Other
 

 
 
How successful is each source at bringing in clients who become members or loyal customers?
 
 
 
* How do you identify which sources are most successful?  
 
Mostly just guessing
 
New customers tell staff and we have a general sense of trends
 
Reporting on referral types in MINDBODY
 
Tracked on an intake form
 
Reporting on promo codes in MINDBODY
 
Reporting dashboard in other tools (Yelp, Facebook ads, etc.)
 
Other
 

 
 
Using whole numbers, estimate how much you spend per month on the following marketing sources. Also include how many new clients are brought in via those sources.  (Please enter 0 if the choice does not apply.)
$/month # new clients
* Print ads/media
* ClassPass
* Groupon
* LivingSocial
* SpaFinder
* Google adwords
* Facebook paid ads
* Yelp paid listing
* Email lists - leads
* Marketing consulting
* Paid client referrals
* Other
 
 
 
* Do you have intro offers available for new customers who come to your business?
 
Yes
 
No
 
I don't know
 
 
 
Why have you chosen not to have intro offers available?
   
 
 
 
Please describe your intro offers.
   
 
 
 
* Where are your intro offers available for purchase?
 
On our website
 
At the business
 
From Groupon
 
From LivingSocial
 
From another source
 

 
 
 
Do you also have intro offers available in MINDBODY Connect®?
 
Yes
 
No
 
I don't know
 
 
 
* You indicated you don't sell introductory offers through MINDBODY Connect®.  Why not?
 
I don’t know how to set them up
 
I have had technical issues
 
I only want to sell them in person
 
I haven’t thought about it much
 
Other
 

 
 
 
What are the biggest challenges you have with intro offers? (Including setup, management, etc.)
   
 
 
 
Do you have any other feedback to share about MINDBODY?
   
 
 
 
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