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Hello and thank you for your time today. As we mentioned in our email, we are conducting a survey on behalf of The Children's Place. We would like to invite you to take a 5-7 minute survey and earn a coupon for 20% off your next purchase of $30 or more at The Children's Place.
Your answers will help us improve so please provide honest feedback. All information will be confidential. |
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| * How did you first find out about The Children's Place? |
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| * What was the main reason you began shopping at The Children's Place? |
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| * Regardless of whether or not you made a purchase, when was the last time you shopped at The Children's Place? |
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| * When was the last time you made a purchase at The Children's Place? |
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| Please rate how much you liked each of the following while shopping at The Children's Place:
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| * Why haven’t you purchased at The Children's Place since your last purchase? (Please select all that apply) |
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| * Do you have a store that you typically shop at for children’s clothing instead of The Children's Place? |
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| * What store(s) do you typically shop at for children’s clothing? (Please select all that apply) |
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| * Why do you like this/these store(s) better than The Children’s Place? (Please select all that apply) |
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| * Would you think about shopping at The Children's Place again? |
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| * What would have to change in order for The Children's Place to get your business back? (Please select all that apply) |
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| Is there anything else that you would want changed in order for The Children's Place to get your business back? | | |
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| * Please rank (1-3) the following in order of importance (1 being the MOST important) when shopping for children's clothing: |
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| Is something the child looks forward to wearing |
| | | A unique style of clothes that I cannot find anywhere else |
| | | Provides promotions/coupons that save me money |
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| * Please rank (1-3) the following in order of importance (1 being the MOST important) when shopping for children's clothing: |
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| Gives child choices |
| | | Offers one-stop shopping for all kinds of products, not just kids clothing |
| | | Is easy to wash |
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| * Please rank (1-3) the following in order of importance (1 being the MOST important) when shopping for children's clothing: |
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| Makes child feel special |
| | | Having the trendiest outfits |
| | | Allows for easy returns |
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| * Please rank (1-3) the following in order of importance (1 being the MOST important) when shopping for children's clothing: |
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| Is something the child will like |
| | | Absolute lowest prices |
| | | Free shipping to store or house |
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| * Please rank (1-3) the following in order of importance (1 being the MOST important) when shopping for children's clothing: |
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| Gives child choices |
| | | A unique style of clothes that I cannot find anywhere else |
| | | Carries the products I need in season I need them |
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| * Please rank (1-3) the following in order of importance (1 being the MOST important) when shopping for children's clothing: |
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| Is something the child forward to wearing |
| | | Allows you to show the child love |
| | | I can shop on my own time |
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Just For The Record
The following demographic questions are to make sure we listen to all types of customers. All answers will be kept confidential. |
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| * How many children (or grandchildren) do you purchase clothing for? | | |
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| What are the ages & genders of the children you purchase clothing for? Please check all that apply
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| * Roughly speaking, in what range does your total annual family income fall? |
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| * Which of the following categories best describes your ethnic background? |
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