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Gaggenau Publications Survey

Gaggenau product information publications survey
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Here at Gaggenau we are reviewing our product communication publications and would greatly value your opinion to help us improve the way we provide product information. This Survey will not take long to complete, but will be a valuable insight into the way you use the information we currently provide. We very much appreciate your time taken to complete this survey.
 
 
 
* Please tell us which of the following describes you the best
 
Architect
 
Carpenter
 
Interior Designer
 
Kitchen Designer
 
Property Developer
 
Other
 
 
 
 
* Which Country do you operate in?
   
 
 
Please tell us what proportion of your clients request Gaggenau products?
None Very few Half of them Most of them All of them
* Number of clients
 
 
Also, 
Never Rarely Half of the time Quite often All the time
* How often do you recommend Gaggenau products to your clients?
* When you recommend Gaggenau, how often do your clients already know the brand?
 
 
 
* How do your clients find out about kitchen appliances?
 
Trade publications
 
Appliance brand website
 
Online forums
 
Social Media
 
Events
 
Lifestyle Magazines (list your magazines)
 

 
 
 
Consumer Publications
 
 
When it comes to Gaggenau products:
Not easy at all Not so easy Quite easy Very easy
* How easy is it to plan and recommend the right products for your clients?
 
 
 
* What current Gaggenau communication tools do you use in this process?
Gaggenau Magazine (212 pages)
Gaggenau Teaser (48 pages)
Gaggenau Product Folders
Gaggenau Models and Dimensions
Gaggenau Website
None of the above

 
 
 
Is there anything you feel you are lacking from Gaggenau?
   
 
 
 
* Do you give clients the Gaggenau Magazine?

 
Yes
 
No
 
 
Do you provide the following to your clients?
Yes No
* Gaggenau Magazine
* Gaggenau Product folders
* Do you use these for yourself?
 
 
 
* Do the product folders contain enough information?
 
Yes
 
No
 
 
 
* Which of the following would you prefer to give your clients?
 
One complete product catalogue or
 
A collection of product specific brochures
 
 
Please indicate:
Not at all Not so well OK Quite well Very well
* How well are these publications catering for your local region?
 
 
 
Models and Dimensions
 
 
Never Hardly ever Sometimes Quite often All the time
* How often do you use the Models and Dimensions book?
 
 
 
* Would you prefer this Models and Dimensions information to be either:
 
One complete book, or
 
A set of 6 books broken down into Baking and Coffee, Cooking, Ventilation, Cooling, Dishwashing, Washing?
 
 
With regards to the Gaggenau Models and Dimensions:
Yes No
* Would this information be useful online?
* Does it need to include price indications?
* Is there any information missing in Models and Dimensions?
* Is there information that is obsolete in Models and Dimensions?
 
 
 
Please let us know what information you consider is missing from Models and Dimensions.
   
 
 
 
Please let us know what information you consider to be obsolete in Models and Dimensions.
   
 
 
Please rate the usefulness of the overview of each product range in Models and Dimensions?
*
 
 
 
New Spaces Magazine
 
 
With regards to New Spaces Magazine
Yes No
* Do you receive a copy of New Spaces?
* Do you read it?
* Do you give it to your clients?
 
 
 
Do you have any suggestions or feedback on this publication?
   
 
 
 
Gaggenau Website
 
 
 
* How often do you use the Gaggenau website?
 
Never
 
Hardly ever
 
Sometimes
 
Quite often
 
All the time
 
 
 
* How well do you understand our product portfolio, in particular the options available for each product?
 
Not at all
 
Barely understand
 
Some understanding
 
Good understanding
 
Completely understand
 
 
 
Is there any other information you would like to share with us?
   
 
© 2015 Gaggenau
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