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Do you, or does anybody else in your family, work for:
 
A packaged goods company
 
A toy company
 
A food and beverage company
 
Product development
 
Marketing research
 
A TV or movie studio
 
None of the above

 
 
Which of the following did you do in the past two weeks? Check all that apply.
 
I prepared a hot beverage at home and drank it there
 
I prepared a hot beverage at home but took it with me and drank it away from home
 
I bought a hot beverage at a café, convenience store, fast food restaurant etc. and drank it there
 
I bought a hot beverage at a café, convenience store, fast food restaurant etc. and drank it somewhere else
 
I drank a cold beverage at home
 
I prepared a cold beverage at home but took it with me and drank it away from home
 
I bought a cold beverage at a restaurant, fast food restaurant, convenience store, vending machine etc. and drank it where I bought it
 
I bought a cold beverage at a restaurant, fast food restaurant, convenience store, vending machine etc. and drank it somewhere else

 
 
Are you:
 
Male
 
Female
 
 
How old are you?
 
<20
 
20-24
 
25-29
 
30-34
 
35-39
 
40-44
 
45-50
 
51-54
 
55+
 
 
When you took the hot beverage away from where you prepared or bought it, what type of container did you use?
 
A disposable container, such as a paper, compostable plastic or Styrofoam cup
 
A reusable container such as a travel mug, a thermos, a steel, plastic or ceramic mug, etc.
 
 
Thinking now of the last time you took a hot beverage away from where you prepared or bought it, what drink was it?
 
Coffee
 
Tea
 
Hot chocolate
 
Hot milk
 
Other
 
 
 
Again, thinking of the which you took away from where you prepared or bought it, about what size was it? As a frame of reference, Starbuck’s drinks come in 8 oz., 12 oz., 16 oz. and 20 oz.
   oz.
 
 
 
Where did you get your ?
 
From home
 
Convenience store/ liquor store/neighborhood grocery
 
Supermarket
 
Café such as Starbuck’s, Pete’s, Seattle’s Best, Coffee Bean and Tea Leaf, Caribou etc.
 
Independent coffee shop/café
 
Sit down restaurant
 
Fast food restaurant
 
Vending machine
 
From work
 
Other
 
 
 
Where did you drink your ? This question is not about the location where you prepared it or bought it, but where you took the beverage with you to drink. Check all that apply.
 
At home
 
At work
 
In the car
 
On a bike
 
On a bus/train
 
While walking
 
At a fitness center
 
Other
 

 
 
 
How long did it take from the time you prepared or bought your till you started drinking it?
 
I drank it immediately
 
I waited awhile before I drank it
 
 
 
It took    minutes from the time I prepared it till I started drinking it
 
 
 
How long did it take you to finish your drink?
   minutes
 
 
What type of container did you use to carry and drink your ?
 
Reusable Plastic Travel Mug
 
Insulated Reusable Plastic Cup/Mug
 
Steel Travel Cup/ Mug
 
Plastic Desktop Mug
 
Steel Desktop Mug
 
Steel Insulated Vacuum Bottle
 
Glass Cup/Mug
 
Ceramic Cup/ Mug
 
Other
 
 
 
What type of container did you use to carry and drink your ?
 
Paper cup
 
Styrofoam cup
 
Plastic cup
 
Compostable cup
 
Other
 
 
 
 
 
 
Did you use a lid for your container?
 
Yes
 
No
 
 
 
How satisfied are you with the container you used for your keeping the drink’s temperature?
 
Very satisfied
 
Somewhat satisfied
 
Neither satisfied nor dissatisfied
 
Somewhat dissatisfied
 
Very dissatisfied
 
 
 
How satisfied are you with the container you used for your not leaking?
 
Very satisfied
 
Somewhat satisfied
 
Neither satisfied nor dissatisfied
 
Somewhat dissatisfied
 
Very dissatisfied
 
 
Do you own a reusable beverage container such as a steel travel mug, an insulated plastic mug or a thermos bottle
 
Yes
 
No
 
 
How often do you use your reusable container when you transport hot drinks from one place to another?
 
Almost always
 
Often
 
Once in a while
 
Rarely
 
 
Why didn’t you use your reusable container to carry and drink your last time?
   
 
 
Have you ever considered buying a reusable container for your hot drinks?
 
Yes
 
No
 
 
Why did you decide not to buy one?
   
 
 
Are you:
 
Male
 
Female
 
 
How old are you?
 
<20
 
20-24
 
25-29
 
30-34
 
35-39
 
40-44
 
45-50
 
51-54
 
55+
 
 
When you took the cold beverage with you away from where you prepared or bought it, what type of container did you use?
 
A disposable container, such as a paper or Styrofoam cup, the can or bottle it came in, etc.
 
A reusable container such as a travel mug, a refillable plastic cup, a thermos, a glass, a reusable bottle etc.
 
 
Thinking now of the cold beverage you took away from where you prepared or bought it, what drink was it?
 
A soft drink from a fountain
 
A soft drink from a 2 liter bottle
 
A soft drink from a can or bottle
 
An energy drink
 
A sports drink
 
Juice or lemonade from a fountain
 
Juice or lemonade from a 2 liter bottle
 
Juice or lemonade from a can or bottle
 
Cold milk
 
Ice tea
 
Ice coffee
 
Bottled water
 
Tap or filtered water
 
Other
 
 
 
Again, thinking of the you took away from where you prepared or bought it, about what size was it? As a frame of reference, McDonald’s drinks are 16 oz., 24 oz. and 32 oz. A can of soft drinks is 12 oz. and a bottle is 16 oz.
   oz.
 
 
 
Where did you get your ?
 
From home
 
Convenience store/ liquor store/neighborhood grocery
 
Supermarket
 
Café such as Starbuck’s, Pete’s, Seattle’s Best, Coffee Bean and Tea Leaf, Caribou etc.
 
Independent coffee shop/café
 
Sit down restaurant
 
Fast food restaurant
 
Vending machine
 
From work
 
Other
 
 
 
Where did you drink your ? This question is not about the location where you prepared it or bought it, but where you took the beverage with you to drink. Check all that apply.
 
At work
 
In the car
 
On a bike
 
On a bus/train
 
At a fitness center
 
While walking
 
Other
 

 
 
 
How long did it take from the time you prepared or bought your till you started drinking it?
 
I drank it immediately
 
I waited awhile before I drank it
 
 
 
It took    minutes from the time I prepared it till I started drinking it
 
 
 
How long did it take you to finish your drink?
   minutes
 
 
What type of container did you use to carry and drink your ?
 
Reusable Plastic Travel Mug
 
Insulated Reusable Plastic Cup/Mug
 
A reusable cup with a straw
 
Steel Travel Cup/ Mug
 
Plastic Desktop Mug
 
Steel Desktop Mug
 
Steel Insulated Vacuum Bottle
 
Glass Cup/Mug
 
Ceramic Cup/ Mug
 
A plastic water bottle
 
A steel water bottle
 
Other
 
 
 
What type of container did you use to carry and drink your ?
 
Paper cup
 
Styrofoam cup
 
Plastic cup
 
Compostable cup
 
Can
 
Bottle
 
Other
 
 
 
 
 
 
Did you use a lid for your container?
 
Yes
 
No
 
 
 
How satisfied are you with the container you used for your in keeping the drink’s temperature?
 
Very satisfied
 
Somewhat satisfied
 
Neither satisfied nor dissatisfied
 
Somewhat dissatisfied
 
Very dissatisfied
 
 
 
How satisfied are you with the container you used for your in maintaining the carbonation?
 
Not applicable, it was a non-carbonated drink
 
Very satisfied
 
Somewhat satisfied
 
Neither satisfied nor dissatisfied
 
Somewhat dissatisfied
 
Very dissatisfied
 
 
 
How satisfied are you with the container you used for your not leaking?
 
Very satisfied
 
Somewhat satisfied
 
Neither satisfied nor dissatisfied
 
Somewhat dissatisfied
 
Very dissatisfied
 
 
Do you own a reusable beverage container such as a reusable bottle, a steel travel mug, an insulated plastic mug, a reusable plastic cup with a straw or a thermos bottle?
 
Yes
 
No
 
 
How often do you use your reusable container when you transport cold drinks from one place to another?
 
Almost always
 
Often
 
Once in a while
 
Rarely
 
 
Why didn’t you use your reusable container to carry and drink your last time?
   
 
 
Have you ever considered buying a reusable container for your cold drinks?
 
Yes
 
No
 
 
Why did you decide not to buy one?
   
 
 
Do you use the same reusable container for hot and cold beverages?
 
Yes
 
No
 
 
Please describe a reusable container which you would use for both cold and hot drinks. How would it be different from the container(s) you currently use? What material would it be? What features would it have?
   
 
 
How would you describe your employment status?
 
Work full time
 
Work part time
 
Stay at home/homemaker
 
Unemployed
 
Student
 
 
 
What is the highest level of education you have achieved?
 
High School
 
Some college
 
College graduate
 
Graduate school
 
 
 
What is the annual income of your household?
 
$24,000 or under
 
$25,000 – 34,000
 
$35,000 - 50,000
 
$51,000 – 75,000
 
$76,000 – 100,000
 
$101,000- 125,000
 
$126,000 – 150,000
 
>$150,000
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