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  2. 2014
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  5. JANY Business Plan Competition
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Exit Survey
 
 
This is a survey to determine consumer interest in a new fitness product: a wearable device, like a wristband, that has the ability to check your blood nutrient levels (i.e. vitamins and minerals obtained from food). This device will help you, the consumer, maintain a healthy diet, and is also app accessible so that you may find foods that are nutrient rich, enabling you to naturally replenish your health. The purpose of this survey is also to gain consumer opinion on most convenient functionality.
 
 
 
Do you monitor your personal vitamin and mineral intake?
 
Yes
 
No
 
I had never considered doing so
 
 
 
Have you ever had bloodwork done to assess your chemical health (i.e. mineral levels (iron), vitamin levels (vitamin D), hormone levels (thyroid), etc.)?
 
Yes
 
No
 
 
 
Would you like to be able to assess your personal, chemical health without visiting a doctor?
 
Yes, I would find that very helpful
 
Yes, I would use that
 
No, I would not use that
 
No, I do not thing that is necessary
 
 
 
If yes, would you be willing to prick your finger to draw a small blood sample to assess this?
 
Yes, I personally have no issue doing that
 
No, I would be uncomfortable doing that
 
Please Explain
 
 
 
Would you PREFER a method that does not require blood, even if it may take longer to receive results?
 
Yes, I would prefer that because of sanitary reasons or because _______________
 
I do not prefer one over the other
 
No, I would prefer using blood because of the time difference or because ______________
 
 
 
Do you have any interest in monitoring your vitals throughout the day (heart heat, blood pressure, temperature, etc.)?
 
Yes, I would find that helpful
 
No, I do not find that necessary
 
 
 
Do you believe a database of foods that are vitamin and nutrient rich would be helpful in maintaining a healthy diet?
 
Yes, I would use that as I wish to maintain a healthy diet
 
Yes, I believe others would find that helpful; however I personally would not use it
 
No, I do not believe that would be helpful and/or used very often
 
 
 
Do you believe there are any issues with existing fitness and nutrition aids? Or do you personally have any fitness problem that needs to be addressed?