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  1. Surveys
  2. 2017
  3. March
  4. M
  5. Mid America Metals St. Louis
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Exit Survey
 
 
Hello: Please take this from "your" perspective. Choose the best answer for each. Provide enough content to the comment box
questions to give me a proper perspective. I will use your input to help develop what we do at the meeting. Thank you!
Please start with the survey now by clicking on the Continue button below.
 
 
 
 
We have an effective value message that speaks clearly and convincingly to the customer's business issues/needs?
 
Not doing okay at this - lack confidence or skills
 
Doing okay, but need to improve level of skill or confidence
 
Doing very good, but still underperforming slightly
 
Doing outstanding at this, could mentor others
 
 
 
We can articulate what differentiates our value from competitors and frame the customer's issues in a convincing manner?
 
Not doing okay at this - lack confidence or skills
 
Doing okay, but need to improve level of skill or confidence
 
Doing very good, but still underperforming slightly
 
Doing outstanding at this, could mentor others
 
 
 
We are good at switching the customer from a focus on price to a value conversation?
 
Not doing okay at this - lack confidence or skills
 
Doing okay, but need to improve level of skill or confidence
 
Doing very good, but still underperforming slightly
 
Doing outstanding at this, could mentor others
 
 
 
We can justify our value convincingly when a decision-maker negotiates for a lower price?
 
Not doing okay at this - lack confidence or skills
 
Doing okay, but need to improve level of skill or confidence
 
Doing very good, but still underperforming slightly
 
Doing outstanding at this, could mentor others
 
 
 
We are proactive in creating a value message that is "tailor-fit" for each customer's specific needs or desires, as opposed to a one size fits all meessage?
 
Not doing okay at this - lack confidence or skills
 
Doing okay, but need to improve level of skill or confidence
 
Doing very good, but still underperforming slightly
 
Doing outstanding at this, could mentor others
 
 
 
We can convince customers that our services are different or better from competitors doing the same thing?
 
Not doing okay at this - lack confidence or skills
 
Doing okay, but need to improve level of skill or confidence
 
Doing very good, but still underperforming slightly
 
Doing outstanding at this, could mentor others
 
 
 
What are some of the challenges you've noticed that the company has encountered attempting to differentiate its value from competitors:
   
 
 
 
What is the impact of (a) having and (b) not having an effective, differentiated value message:
   
 
 
 
How do AR's need to most improve: Differentiating from competitors; Communicating value persuasively; Quantifying value in terms the customer appreciates; Offering Proof of our value versus making the same claims competitors do?