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Hello and thank you for your time today. As we mentioned in our email, we are conducting a survey on behalf of The Children's Place. We would like to invite you to take a 5-7 minute survey and earn a coupon for 20% off your next purchase of $30 or more at The Children's Place.
Your answers will help us improve so please provide honest feedback. All information will be confidential. |
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| * Did you know about the Mother's Day Tote Bag Giveaway, where a purchase of $50 or more entitled the purchaser to receive a tote bag, held at The Children's Place from May 11th - May 13th, 2012? |
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| * How did you learn about it? |
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| * How did you feel about the threshold amount of $50 in order to receive the bag? |
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| * Did you receive a free tote? |
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| * Did you purchase more items than originally intended in order to hit the $50 requirement to receive the bag? |
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| * Please rate how much you like the quality of the bag. |
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| * Please rate how much you value the bag. |
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| * Please rate how much you like the attractiveness of the bag. |
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| * Does an offer where you spend a certain amount of money and receive a gift make you feel like a valued customer? |
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| * Would you take advantage of this type of offer if The Children's Place did it again? |
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| * Please rank (1-3) the following in order of importance (1 being the MOST important) when shopping for children's clothing: |
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| Is something the child looks forward to wearing |
| | | A unique style of clothes that I cannot find anywhere else |
| | | Provides promotions/coupons that save me money |
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| * Please rank (1-3) the following in order of importance (1 being the MOST important) when shopping for children's clothing: |
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| Gives child choices |
| | | Offers one-stop shopping for all kinds of products, not just kids clothing |
| | | Is easy to wash |
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| * Please rank (1-3) the following in order of importance (1 being the MOST important) when shopping for children's clothing: |
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| Makes child feel special |
| | | Having the trendiest outfits |
| | | Allows for easy returns |
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| * Please rank (1-3) the following in order of importance (1 being the MOST important) when shopping for children's clothing: |
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| Is something the child will like |
| | | Absolute lowest prices |
| | | Free shipping to store or house |
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| * Please rank (1-3) the following in order of importance (1 being the MOST important) when shopping for children's clothing: |
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| Gives child choices |
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| | | Carries the products I need in season I need them |
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| * Please rank (1-3) the following in order of importance (1 being the MOST important) when shopping for children's clothing: |
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| Is something the child forward to wearing |
| | | Allows you to show the child love |
| | | I can shop on my own time |
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Just For The Record
The following demographic questions are to make sure we listen to all types of customers. All answers will be kept confidential. |
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| * How many children (or grandchildren) do you purchase clothing for? | | |
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| What are the ages & genders of the children you purchase clothing for? Please check all that apply
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| * Roughly speaking, in what range does your total annual family income fall? |
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| * Which of the following categories best describes your ethnic background? |
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