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2012
March
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survey to enhace visibility of CBD products throug
survey to enhace visibility of CBD products throug
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You are invited to join this survey regarding usefulness of digital communication to enhance the visibility of consumer business division's products. We will use your information to improve our visibility.
The survey will take just five minutes to complete.
All information about you will be kept confidential and not given to any third parties.
If you have any questions or concerns, please contact:
Bopanna K S
Thank you!
Here are some statements about the products of Consumer Business. Please indicate your level of agreement with each statement
Yes
No
Have you seen the webpage on batteries in the Cummins website?
Very Dissatisfied
Not Satisfied
Neutral
Satisfied
Very Satisfied
If answer to question no.1 is Yes, then how satisfied are you with the information on batteries
Poor
Below Average
Average
Good
Excellent
If answer to question no.1, The information provided about batteries on the website is...
Technical seminars
Trade shows
Product data on website
Face to face communication
SMS
Email
Company magazine
Which of the following marketing communication method would you prefer?
1
2
3
4
5
How important do you think is online communication for creating visibility of a retail product? (1 -less important, 5- very important)
Strongly Disagree
Disagree
Undecided
Agree
Strongly Agree
If we use digital communication tools, do you think it will positively impact our business?
Product updates through email/SMS
Case studies
Interactive features about product on website
What type of information would you like in future?
Give your suggestions to improve our communication digitally?
Thank you very much for participating in this valuable survey!
Bopanna
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