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  1. Surveys
  2. 2016
  3. June
  4. Z
  5. zymeIncentives GTM
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Exit Survey
 
 
Hello: We would like to better understand the challenges we have in selling/marketing our incentives solution. The goal is to drive changes & improvements in our go-to-market efforts as well as our product functionality, packaging and pricing as needed. Please provide your input in the survey below; if you have additional input or suggestions use the space in the open-ended/ free-text section at the bottom. You can begin the survey by clicking the button below.
 
 
 
* What is your primary role at Zyme? (Select one)
 
Sales (AE)
 
Pre-sales (SE)
 
Inside Sales (SDRs)
 
Marketing
 
Customer Success Managers (CVMs)
 
Product/ Solutions Management
 
Other
 
 
 
* What are the key challenges you've experienced in positioning zymeIncentives successfully? (Select all that apply)?
 
Functionality gaps, e.g. not having SPIF, MDF, Spend Management, or other such capabilities
 
Pricing, e.g. complexity in pricing model, or not competitive
 
Ease of use, e.g. workflows, UI complexity
 
Demo environment, e.g. ability to show a seamless, compelling demo
 
Demostrating business value through a pilot/ POC
 
Messaging and value proposition, including business value/ ROI, SFDC linkage/ licensing
 
Overall sales process, e.g. from opportunity qualification, to requirements gathering, to demo, to proposal and negotiation
 
Implementation complexity, e.g. perceived (or otherwise) implementation times
 
Integration with Customer's application environment (e.g. Salesforce.com, Oracle, SAP, BI tools)
 
Other
 

 
 
 
* How would you rate zymeIncentives in terms of competitiveness in the marketplace vs. in-house or other competing solutions? (Select one)
 
Distinctive and superior to others
 
Strong but not the best value in the market
 
Average
 
Weak - uphill battle most of the time
 
 
 
* How would your rate the clarity of messaging around zymeIncentives? (Select one)?
 
Clear, crisp and easy to articulate
 
Strong, but needs an expert (SME) to communicate
 
Challenging
 
Confusing
 
Other
 

 
 
 
* Which of the following functionalities/ features in the current zymeIncentives product would you characterize as the most important area for improvement? (Select one)
 
Demo environment
 
User interface (UI)
 
Analytics and reporting
 
Workflows
 
Program types supported
 
Pricing
 
Messaging/ positioning
 
Ability to do POCs or Pilots
 
Other
 
 
 
 
* How self-sufficient are you in terms of positioning and demo-ing zymeIncentives in a sales cycle? Note: This depends on your role. (Select one)
 
Completely self-sufficient (can articulate the value, demo the solution, drive proposal myself)
 
Relatively self-sufficient (can articulate the value, the initial pitch - but need help on demos, proposal building)
 
I find it challenging to position our current incentives solution
 
Not applicable in my role
 
 
 
* In terms of competiton in the incentives space, who do you believe represents the greatest competitive threat to zymeIncentives?  (Select all that apply)?
 
Vistex/ Hawkeye
 
Model N/ Channel Insight
 
CCI
 
Apttus
 
Perks
 
Birch
 
Planet Group
 
In-house or Internally built solution
 
Other
 

 
 
 
* How well do you understand Zyme's partnership with Perks? (Select one)
 
Extremely well
 
Average (I understand what they do, but need more clarity)
 
Not well at all (Perks who?)
 
 
 
Please describe any challenges, suggestions, ideas re improving our zymeIncentives solution (including those not addressed in the above survey). You may include your name if you wish.