1. Have you ever bought a Puma product?
2. What kind of products did you buy?
3. How would you rate Puma's current procuts?
4. How would you rate Puma's style?
5. Do you think Puma should advertise more?
6. What is your favorite color
7. Have you ever bought a car or are you concidering buying a car in the near future (less than a year)?
8. What color is your car, or what color would you like your car to be if you owned one?
9. How much do you, or would you, usually spend on a car?
10. What type of car(s) do you, or would you, buy?
11. Have you ever customized your car?
12. If yes, what do you like to customize?
13. Have you ever bought a Mini Cooper? (if no then skip next two questions)
14. How would you rate the service at Mini Cooper?
15. What color did you get your Mini Cooper?
23. If Puma made a car with Mini Cooper, what should they primarily advertise on?
26. Give your opinions on the Puma-designed Mini Cooper
27. Which of minicooper's current styles would you like to see in the special Puma edition (you may select more than one answer)?
29. What is your maritial status?
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