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Survey Templates Surveys Alumni Benchmarking Survey

Alumni Benchmarking Survey

Sample Survey


Thank you for linking to this survey as part of a national benchmarking study being conducted by the Rutgers University Interfunctional Team Consulting Group to define best practices for alumni associations of AAU member universities and other public colleges and universities. Be assured that your responses are highly confidential and will be used only in the aggregate with responses from other alumni organizations. We appreciate your support. To begin this survey, please start now by clicking on the Continue button below.

University Name
Is your University Public or Private?
What is the stated mission of your alumni organization?
Is your alumni organization incorporated?
Are you willing to share a copy of your By-laws?
Is your alumni organization a 501(c)3 Tax Exempt Organization?
If not a 501(c)3 Tax Exempt Organization, please state the tax status of your organization.
What is the structure/organization of your alumni constituency?
What are the benefits of your structure?
What are the limitations/consequences of your structure?
Who collects the dues for your organization? (i.e. which body(ies) is the alumnus an actual member of?)
What types of membership do you offer?
Lifetime
Annual
Parent
Family
Recent Graduate
Associate
Other (please specify)
How does your alumni organization generate other revenues? Check all that apply.
Interest/Investment
Credit Card program
Insurance
Travel
Royalties
University Budget for alumni activities and events
University Budget for Alumni Relations staff
If the alumni organization has a credit card agreement, to whom does the credit card revenue accrue?
If there are excess revenues at the end of the fiscal year, how does the organization handle these funds?
 
If revenues are distributed, how is this done?
How does the alumni organization(s) define their alumni?
How many living alumni does the University/College have in total? Please give an approximate number:
How many dues paying members does the alumni organziation have? Please give an approximate number:
How many full time staff members does that alumni organization have either working directly for it or supporting it?
How many part time staff members does that alumni organization have either working directly for it or supporting it?
How many are University paid staff whose primary responsibility is Alumni Relations for all University alumni, including formal alumni organization?
How many are alumni organization paid staff whose primary responsibility is support for the formal alumni organization?
Would you characterize the alumni organization as being primarily "staff driven" or "volunteer driven" or equally so? ("Driven" should be interpreted to mean which group primarily sets goals and objectives, makes decisions, determines budgets, provides resources, etc)
What types of facilities are provided to your alumni by the University? Check all that apply.
Does the alumni organization pay any rent for these facilities?
Please list the top three events with the most participation
Please list the top three events which generate the most net income
How are major events staffed? (Indicate the percentage of staff which are Paid vs. Volunteers)
Paid Staff %
Volunteers %
How does your alumni organization attract alumni for major events?
Rank the following communication methods in the order that your alumni organization uses them (1 = used most frequently, 5 = used least frequently.)
Newsletter
Telephone
Email
Internet Advertisement
Direct mail
Are there any special associations/clubs/events that reach out to minority or under-represented alumni?
How does your alumni organization address the issue of having multiple schools/colleges?
What do you consider to be your alumni organization’s strengths?
What do you consider to be your alumni organization’s weaknesses?

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