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XDay 2025
⚪ Go to Live Now

🔴 LIVE NOW

It's a wrap!

Thank you for joining us at XDay 2026!

Agenda

MAIN STAGE

Welcome to XDay

Crystal and Dan will officially open XDay 2025 with a warm welcome and a preview of the day’s exciting agenda. Get ready for a dynamic experience filled with insight, innovation, and connection.

MAIN STAGE

Vivek Bhaskaran Founder kickoff

Our CEO takes the mic to share what’s new, what’s next, and why XDay 2025 is the place to be. Spoiler: it’s going to be epic.

MAIN STAGE

Morning Keynote with Ryan Barry


MAIN STAGE

Listening 2.0 and the art of actually hearing your people

This panel dives into continuous listening strategies that don’t just collect feedback, but actually spark change. Learn from leaders who’ve transformed employee experience by turning real-time insights into real action. Get ready for practical frameworks, bold ideas, and a few hard truths about what it really takes to build a listening culture that works. Because when people feel heard, magic happens.

BREAKOUT ROOM 1

Insights to Impact: the future of experience design


BREAKOUT ROOM 2

Client Case Study: Why we choose QuestionPro

This candid session explores their decision-making process, priorities like flexibility and support, and the lessons learned along the way. Get practical insights from a research firm that’s been through the trenches and lived to tell the tale (sanity mostly intact.) Get the inside scoop on what tipped the scales, the bumps along the way, and how QuestionPro helped them level up their research and revenue game.

MAIN STAGE

Interactive Panel Debate: Is AI Replacing Customer Service?

Ready for some CX real talk? Join a high-energy, interactive debate designed specifically for customer experience professionals who want to cut through the AI hype and get to the heart of what’s really changing in their world. Our panel of CX leaders and AI experts will go head-to-head on the big question: Is AI actually replacing customer service, or is it just making your job less of a grind? We’ll tackle the hottest issues, from AI-powered chatbots and virtual assistants to the real impact of automation on CX teams. Expect candid insights, spicy examples from the front lines, and zero sugarcoating. The winning team will be decided by audience voting!

BREAKOUT ROOM 1

Fraud Alert: Why dirty data is your worst enemy

Fraud in market research is no joke. It’s a multi-million-dollar menace that can torpedo business decisions, trash reputations, and send companies on wild goose chases after phantom trends. From bots and fake respondents to AI-generated junk answers, fraud skews insights and wastes resources, costing the industry billions. In a world where one bad dataset can tank a product launch, data integrity isn’t optional. It’s survival.

BREAKOUT ROOM 2

The Angst Epidemic: Insights and strategies for a healthier culture

Workplace angst is at an all-time high, with 79% of employees disengaged and stress costing businesses trillions. This session, tailored for HR leaders, explores the root causes—overload, lack of recognition, and poor flexibility—and delivers research-backed strategies to build healthier cultures. Learn how to equip managers, foster psychological safety, and use data-driven insights to boost engagement and well-being. Leave with actionable tactics to turn angst into resilience and help your people thrive.

MAIN STAGE

Humanizing AI: How you can supercharge change with human judgment

Who says AI has to be cold and robotic? Discover how savvy practitioners can blend artificial intelligence with good old-fashioned human judgment to drive real business change. We’ll explore how to keep your brain in the loop, make smarter decisions, and avoid letting the bots run wild. If you want AI that actually makes sense for humans (and your bottom line), this session is your ticket. Bring your brain—AI’s got nothing on you!

MAIN STAGE

Getting a Seat at the Table, How Researchers Can Get Closer to Revenue

Tired of being the "nice-to-have" sidekick while the revenue teams hog the spotlight (and, let's be honest, the budget)? This panel is for every insights leader who's ready to stop being an afterthought and start being a revenue-driving force. We'll unpack how insight professionals can finally snag a seat at the revenue table, get their insights heard, and—yes—prove their impact in cold, hard cash.

BREAKOUT ROOM 1

Invisible Thread: Making the EX and CX Connection


BREAKOUT ROOM 2

Safe Spaces, Bold Ideas: The Practice of Psychological Safety

What if your wildest ideas didn’t get shot down in the first five seconds? This session unpacks the science behind psychological safety and how to create a workplace where people actually speak up, take risks, and (gasp) admit mistakes. Because innovation doesn’t happen in a fear factory.

MAIN STAGE

Kindness, Chaos, and Customer Joy: What Data Can’t Always Tell You


MAIN STAGE

Lawn Dinner Reception

Don’t call it a wrap just yet — the best part of XDay happens at sunset. Picture yourself on the lawn with great food in hand, music in the air, and the chance to trade ideas with the brightest minds around. This is the moment everyone will be talking about tomorrow.

Speakers

Click on a speaker card at any time to visit Linkedin profile.

Speaker

Ryan Barry

CEO

Speaker

Romani Patel

Director AI & Data Science

Speaker

Amanda Lannert

CEO

Speaker

Kristin Flaherty

Global Director Customer Experience

Speaker

Rob Dees

Senior Director, People Analytics & Insights

Speaker

Sarika Lamont

Chief People Officer

Speaker

Michael Parke PhD

Assistant Professor of Management

Speaker

Diane Lauridsen

Sr Manager, Head of Consumer Insights & Market Intelligence

Speaker

Sera Tanner

Customer Experience Director

Speaker

Roxanne Laczo PhD

Head of People Analytics

Speaker

Priti Mehra

Formerly Head of Brand and Reputation Insights

Speaker

Nik Blach

Formerly UX Research and Data Strategy

Speaker

Stephanie Murphy PhD

VP People Experience

Speaker

Raj Sivasubramanian

Voice of Customer Programs

Speaker

Janani Venkataraman

CDirector Research & Insights

Speaker

Liz Pastor

SVP, Customer Experience

Speaker

Stan Sthanunathan

Chairman

Speaker

Paramita Das

Chief Strategy Officer

Speaker

Piyush Mathur

Founder & CEO

Speaker

Diane Magers

Partner

Speaker

Erin Eatough PhD

Chief Science Officer

Speaker

Sarah Caminiti

Manager, Customer Support

Speaker

Kevin Jessop

CEO & Research Director

Speaker

Enrique Rubio

Founder & Consultant

Speaker

Eric Smuda

Chief Experience Officer

Speaker

Lorraine Schumacher

CX Executive Advisor

Speaker

Andrea Gabel

Sr. Market Research Analyst

Speaker

Johannes Spille

Business Line Manager

Speaker

Stacy Bereck

Global Practice Leader, Consumer Behavior

Speaker

Roddy Knowles

COO

Speaker

Priscilla McKinney

CEO

Speaker

Sean Jordan

President

Speaker

Kevin Lonnie

Founder & CEO

Speaker

Dan Womack

President

Speaker

Karine Pepin

Co-Founder

Speaker

Dan Riley

Co-Founder

Speaker

Brad Federman

CEO Performace Point

Speaker

Vijay Pendakur PhD

Founder

Speaker

Mohith Narayanan

President

Speaker

Sean Crichton-Browne

CCO

Speaker

Vivek Bhaskaran

CEO

Speaker

Sanja Licina PhD

President, Employee Experience

Speaker

Dan Fleetwood

President, Research & Insights

Speaker

Ken Peterson

President, CX

Speaker

Laura Baker

President, Communities & InsightsHub

Speaker

Arti Bedi Pullins

President & Chief Healthcare Officer

Speaker

Crystal Wiese

Director of Marketing

FAQ's

As long as you are registered we can check you in with just your name! Go straight to a registration desk.

Please let us know by sending an email to us at [email protected] and we will cancel your registration. This will help Crystal and Jenny not order too much food too!

No, XDay sessions are not live streamed and only the keynotes are recorded. This creates a safe and transparent space for our speakers and attendees.

Business casual but with a lean towards the casual. It’s Texas, it’s most likely still going to be hot outside but the conference room will probably be chilly.

The Downright has self parking for a daily fee of $49.00. Street parking is available on Red River just around the corner. We are also happy to offer a $20 Uber voucher! Contact us at [email protected] and we'll send the details. Nearby parking can also be found using Spot Hero.

You can pick up your badge on Wednesday during the happy hour at the Flower Shop or on the day of the event at the registration area.

Don’t forget to use the hashtag #xday2025 when sharing and tag QuestionPro!

Yes, notepads and pens will be provided for session rooms.

While The Downright Austin is in the music venues there are other hotels within walking distance including Hotel Indigo, East Austin Hotel, and Hilton Garden Inn.

Look out for a personal email from Crystal!

Fun Stuff