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Vorlagenbibliothek Produktumfragen Marke Mindset IQ-Vorlage

Marke Mindset IQ-Vorlage

Von der Marke Mindset von Duane Knapp ... Große Brand Management Buch

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Die Marke Mindset Testen Sie Ihre Marke IQ Wissen Sie, von Ihrem Kundenperspektive, was sind die markantesten Eigenschaften, die Ihre Marke von anderen Wettbewerbern differenzieren? ja Nein Hat Ihr Unternehmen eine Markenversprechen, Mission oder Vision Statement? ja Nein Kennen Sie Ihre Kunden Perspektiven in Bezug auf, wie sie Ihre Marke sehen im Vergleich zu Ihren engsten Wettbewerber? ja Nein Ist Ihre Organisation Führung verantwortlich für das Eigenkapital der Marke in Bezug auf die Marketing-Abteilung dagegen? ja Nein Im Allgemeinen können die meisten Mitarbeiter das Markenversprechen, Mission, Vision Statement, oder ihre wichtigsten Botschaften vortragen? ja Nein Wenn wichtige Entscheidungen müssen die Marke gemacht werden in Bezug auf, darstellt jemand der Sicht des Kunden? ja Nein Legen Sie eine Priorität auf von den Verbrauchern wahrgenommen zu werden, in erster Linie als "Freund"? ja Nein

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