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Mobile Surveys

Mobile Optimized Surveys

Create great looking mobile surveys and optimized surveys for iPhone, iPad and Android. With offline data and field collection capabilities, sync survey data with your CRM.


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What is a mobile optimized survey?

Definition: A mobile optimized survey is any survey taken on a mobile device like a smartphone or a tablet computer. A survey optimized for mobile devices is a survey mobile responsive and responsive to other handheld devices making it easier to read and respond using the touchscreen device. The responsiveness is thoroughly managed by keeping larger text and easy-to-click buttons. All QuestionPro surveys are mobile optimized.

In the mobile dominated era, no enterprise or surveyor can afford to ignore the use of smartphones and tablets in daily human lives. The mobile-optimized survey ensures wider reach and convenient response from the people participating in a survey. A precisely optimized survey brings the ease to read, comprehend, and respond to an online survey. Any issues related to survey optimization might force respondents to leave the survey without ever completing it. A survey that is not mobile friendly will not only reduce the response rate but will also jeopardize the motive and goal behind the survey creation.

Why use mobile surveys?

A vast majority of Americans – 95% - today own a mobile device of any kind. The number of cellphones users alone in America has increased to 77% which was about 35% in 2011. Above all, about 65% of survey respondents prefer taking surveys on their mobile phones and tablets. Now, do you think it is possible to ignore these statistics when you are creating surveys?

We all know it's increasingly difficult to reach someone while they're sitting in front of a computer. At QuestionPro we take care of optimizing your surveys for mobile devices while you seat relaxed and create appealing surveys using our online survey maker tool. Using 'mobile device auto-detect' we automatically deliver a great looking, easy to take a survey to anyone using mobile devices. No additional setup or configuration needed.

Here are a few reasons you need to use mobile surveys...

  1. Mobile surveys adapt easily with any type and size of the touchscreen:

    The survey design is created in such a manner that it automatically adapts to any size and type of a touchscreen. Whether you are using an Android phone/tablet or iOS phone/tablet; it is irrelevant, the survey maker tool with its responsively designed mobile survey app for iPad, iPhone, and Android devices ensures your survey looks pretty and appealing on every screen. Irrelevant to the complexity of the questions and customized feel of the survey, the questionnaire and survey theme reformats itself to suit the interface of the device on which it is opened.

  2. Optimized mobile survey loads faster:

    Although, the internet penetration rate has increased tremendously and we are moving from 4G to 5G; yet, no internet service provider guarantees consistency in the internet speed. Additionally, the internet speed is dependent on location, device configuration, and other factors. To overcome these obstacles, you need is a fast loading survey. Yet, if you are interested to know how to optimize your survey for mobile, then you must know that it is the responsibility of an online survey tool to help create and deliver a fast loading survey questionnaire ensuring better participation and smooth survey experience.

  3. Enhance survey participants experience:

    After a lot of efforts and painstaking trials, QuestionPro has come up with a quality online survey tool that delivers a great survey taking experience. Out of all, we focused much of our energy on the user interface and the psychology of mobile users. Therefore, you will find the precise button placement that is touch-friendly and responsive ensuring every time the respondent is clicking the precise answer option. By displaying one question at a time the mobile optimized survey becomes convenient and simple to participate, thereby enhancing the overall experience of the participant.

What devices work with mobile surveys?

Since we auto-detect the mobile for you, most modern mobile browsers will be compatible with our mobile survey app , that includes: iPhones, iPads, Androids phones, and tablets. Apart from that, even if you are using outdated Windows or BlackBerry phones, then also you will be easily taking surveys on those phones.

How do I create mobile surveys in QuestionPro?

Creating mobile-optimized surveys is simple!

  • Create a survey in QuestionPro like any other survey you have created or will be creating.
  • Distribute it to the targeted audience using either email, social media integration, website pop-ups, push notifications, or QR codes.
  • You can also send the survey link directly through SMS, email, or share it on your social media accounts.
  • When the respondent opens your survey on a mobile device it will look great, will be easy to respond, and in lieu with your branding guidelines.

Advantages of mobile-optimized surveys

  1. Mobile optimized survey is probably the best medium to reach masses using smartphones, especially the business class people and millennials.
  2. It’s very easy to distribute a mobile survey as a simple email having survey link guide respondents to open the survey directly in the browser or through the app saving time and complexities.
  3. Using smartphone GPS technology, the surveyor can apprehend if the respondent is really participating in the survey and to stay assured that whoever is taking the survey is not a ‘bot’ or a ‘spider’.
  4. Mobile surveys are a way ahead than online surveys because if the survey requires, respondents can share pictures, record voice or video responses, take notes, and get their doubts cleared in real-time.
  5. In mobile surveys, respondents do not have to wait for the respondents to open their laptops or switch on their desktops to take surveys. It does not matter where the respondent is or what he is doing, mobile surveys can be completed from a corner of the world at any time.

Prefer a GDPR compliant survey maker tool

The survey maker tool offered by the QuestionPro is completely GDPR compliant. When a person is taking a survey on his/her mobile, not only their mobile application is used but their geolocation is also tracked. Therefore, we ensure that even if the respondent takes the survey, the data always belongs to him/her. According to GDPR limitation, we can just observe user behavior as per the users’ consent. Please remember, do not capture the data if the respondent in no way has authorized you to do so.

Learn more – QuestionPro GDPR policy

Create a questionnaire and surveys in minutes using the drag-and-drop interface offered by QuestionPro. Try our free survey platform with 80+ question types, readymade templates, multiple survey distribution & data collection option and robust survey analytics dashboards.

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