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Survey Templates Surveys Alumni Relations in US Business Schools

Alumni Relations in US Business Schools

Sample Survey

Questionnaire on Alumni Relations



in US Business Schools



style='font-size:11.0pt;font-family:Arial'> 



style='font-size:11.0pt;font-family:Arial'>We are a group of students from the University of Bath in the UK carrying out research on behalf of the School
of Management Alumni & External Relations Office. As part of our study, we are investigating best practices in alumni relations in prominent
US Business Schools, looking at both Undergraduate and Graduate programs.



style='font-size:11.0pt;font-family:Arial'>This questionnaire forms an
essential part of our research and we will be grateful if you could answer the
following questions. Any information you provide us will be used for our
research purposes only. The questionnaire should not take longer than 15
minutes to complete. Where you feel several answers to a question are
appropriate for your institution, please check all that apply.



style='font-size:11.0pt;font-family:Arial'>Your participation would be much appreciated and if you would like to receive a copy of the generic analysis, please email [email protected] or [email protected]. Thank you very much for your time and support.


Please start with the survey now by clicking on the Continue button below.


1.   How many Alumni do you have from the Business Programs at your University?
2.   How are services provided to Alumni from the Business Programs at your University?

3.  If the Business School has its own team.


a)  Does operate autonomously or is it part of the Central Alumni Team?
b) How often does the Business School Team communicate with the Central Team?
4.   Do you have separate groups for Fundraising and Alumni Relations?
5.   How many people are responsible for managing Alumni Relations services aside from Fundraising?
6.   Please state the kind of technology/database/software you use when keeping information on your alumni.
7.   How effective is the software in enabling you you to target your alumni?
8.   How do you currently segment your alumni group?
9.   How do you communicate with your alumni? Please rank in order of frequency and effectiveness: (1 = most frequent/effective, 6 = least frequent/effective, x if not applicable)
E-commerce e.g. Alumni Website
M-commerce e.g. Mobile technology
Email
Telephone
Postal mail
Face-to-face meetings
Other
Please rank the frequency of the following methods for communicating with your alumni.
Please rank the effectiveness of the following methods for communicating with your alumni.
10.   a) What services do you offer Alumni?
b)   Which of these is most popular with your alumni?
c)   Which do you consider yourselves to be most successful at and why?
d)   What existing services would you want to improve/build on and what additional services would you like to offer?
11.   a) In which of the following ways do you involve alumni?
b)   Which of these services are alumni most willing to offer?
c)   Which of these services does the School value the most?
d)   What services would you want to improve/build on?
12.   What motivates Alumni to stay involved with the School after graduation? Please rank the following in the order of significance (1=most significant, 5=least significant).
They enjoyed their time as a student at the School
Wishing to stay in contact with friends/fellow students
Desire/Obligation to give back to the School
Desire to exist as a member of a group/group association
Networking/Career advancement opportunities
13.   a) Upon what metrics do you measure successful alumni relations and what are your current rates?
b)   What percentage of alumni do you hold accurate contact information for?
c)   What percentage of alumni participate in at least one event a year?
d)   Of the people you invite, what percentage actually attend the event?
e)   What percentage of your alumni make donations (of any size)?
f)   What was the annual total of donations made by alumni to the Central Fund?
g)   If you used 'Other' metric in Q13(a), what was the rate for this?
14.   a) What are your principle methods of obtaining feedback?
b)   Which of these do you believe is most effective and why?
15.   How often do you obtain feedback from your alumni?
16.   a) In which year do you start involving undergraduate students in your alumni program?
b)   In which year do you start involving graduate students in your alumni program?
Name
Position
School Name
E-mail
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