Sample Survey
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Questionnaire on Alumni Relationsin UK Universitiesstyle='font-size:11.0pt;font-family:Arial'> style='font-size:11.0pt;font-family:Arial'>We are a group of final year undergraduate students from the University of Bath carrying out research with the help of our Management Alumni & External Relations Office. As part of our study, we are investigating best practices in Central Alumni Offices in prominent style='font-size:11.0pt;font-family:Arial'>This questionnaire forms an style='font-size:11.0pt;font-family:Arial'>Your participation would be much appreciated and if you would like to receive a copy of the generic analysis, please email [email protected]. Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below. 1.   How many alumni do you have from your University? 2.   Do you have separate groups for Fundraising and Alumni Relations? 3.   How many people are responsible for managing Alumni Relations services aside from Fundraising? 4.   Please state the kind of technology/database/software you use when keeping information on your alumni. 5.   How effective is the software in enabling you to target your alumni? 6.   How do you currently segment your alumni group? 7.   Please rank the following methods of communication in order of frequency of use and effectiveness: (1 = most frequent/effective, 6 = least frequent/effective, x if not applicable) 8.   a) What services do you offer alumni? b)   Which of these is most popular with your alumni? c)   Which do you consider yourselves to be most successful at and why? d)   What existing services would you want to improve/build on and what additional services would you like to offer? 9.   a) In which of the following ways do you involve alumni? b)   Which of these services are alumni most willing to offer? c)   Which of these services does the University value the most? d)   What services would you want to improve/build on? 10.   What motivates alumni to stay involved with the University after graduation? Please rank the following in the order of significance (1=most significant, 5=least significant). 11.   a) Upon what metrics do you measure successful alumni relations and what are your current rates? b) What percentage of alumni do you hold accurate contact information for? c)   What percentage of alumni participate in at least one event a year? d)   Of the people you invite, what percentage actually attend the event? e)   What percentage of your alumni make donations (of any size)? f)   What was the annual total of donations made by alumni to the Central Fund? g)   If you used an 'Other' metric in Q12(a), what was the rate for this? 12.   a) What are your principle methods of obtaining feedback? b)   Which of these do you believe is most effective and why? 13.   How often do you obtain feedback from your alumni? 14.   a) In which year do you start involving undergraduate students in your alumni programme? b)   In which year do you start involving postgraduate students in your alumni programme? 15.   How many alumni do you have from the Business Programmes at your University? 16. a) Does a separate team exist that deals exclusively with Business School alumni? b) If yes, how often does the Business School Alumni Team communicate with the Central Alumni Team? c) Does it operate autonomously or is it part of the Central Alumni Team? d) Are there any additional services that are offered specifically to alumni from Business Programmes? If yes, please give details: Name Position University Name Email |