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Buzz Group Survey

Buzz Group Survey


Please read each item below. Choose the response that best represents you from "Strongly Disagree" to "Strongly Agree."
Strongly Disagree
Disagree
Neither Agree nor Disagree
Agree
Strongly Agree
I follow current events.
I travel outside the U.S. at least once a year.
I enjoy outdoor activities like fishing, hiking, or camping.
I participate in extreme sports.
I try to live a healthy lifestyle.
I exercise/play sports at least three times a week.
I take vitamins or supplements to enhance my diet.
I have a “sweet tooth.”
I prefer chocolaty treats to non-chocolaty ones.
I enjoy eating ethnic foods.
Strongly Disagree
Disagree
Neither Agree nor Disagree
Agree
Strongly Agree
I go to fast food restaurants at least twice a week.
I eat in the car at least once a week.
It seems I am always “on the go.”
I sometimes feel tired in the afternoon.
I regularly drink energy drinks.
Caffeine is an acceptable way to boost energy.
I like the taste of coffee.
I eat snacks to get an energy boost.
I would buy a highly-caffeinated chocolate bar.
I am more likely to purchase items that are on sale.
Strongly Disagree
Disagree
Neither Agree nor Disagree
Agree
Strongly Agree
When buying snacks, taste is more important than price.
I make an effort to buy American-made products.
Sometimes I buy things based on what my friends have or want.
I sometimes buy things on impulse.
Being around other people energizes me.
I care about what others think about me.
I prefer group activities to spending time alone.
I spend a lot of time with family.
I feel good about myself.
None
1/2-1
2-3
4-5
6-7
7-10
11-14
>14
In a typical week, how many bars (candy bars) of chocolate do you consume?
How many caffeinated beverages do you consume in a typcial week?
Grocery store
Wal-Mart or Target
Sam's or Costco
Vending machine
Convenience/Drug Store
Candy Store
I don't buy chocolate
Where do you most often buy chocolate?
Please mark all that apply:
Does not apply to me
Morning
Noon
Afternoon
Evening
When do you consume caffeine?
When do you consume chocolate?
When do you exercise/play sports?
Please mark all that apply.
I do not eat candy bars
Bite-sized
Regular
King-sized
Other
The size of the candy bar I prefer includes:
I would not buy the bar
<$1.00
$1.00 - 1.50
$1.51 - $2.00
$2.01-$2.50
$2.51-$3.00
>$3.00
What would you be willing to pay for a caffeinated Butterfinger candy bar?
TV
Radio
Magazines
Newspaper
Internet
I don't use any of these
Which media do you use most often?
More than 10 hours
7-10 hours
5-7 hours
2-5 hours
1-2 hours
Less than 1 hour
How much time a week do you spend surfing the internet?
Social networking
News
Blogs
Work-related
Sports
Entertainment
Other
When surfing, what sites do you most often visit? (Check all that apply.)
More than 10 hours
7-10 hours
5-7 hours
2-5 hours
1-2 hours
Less than 1 hour
How much time a week do you spend watching television?
Sports
Reality
News
How-to
Movies
Sitcoms
Drama
Other
What types of shows do you watch? (Check all that apply.)
More than 10 hours
7-10 hours
5-7 hours
2-5 hours
1-2 hours
Less than 1 hour
How much time a week do you spend reading magazines or newspapers?
Local news
National news
Fashion
Entertainment
Business
Sports
Food
Hobby
Other
Does not apply.
What types of magazines/newspapers do you read? (Check all that apply.)
Male
Female
Gender
Under 18
18-25
26-35
35-45
46-55
Over 55
Age
Did not complete high school
High School/GED
Associates
Bachelors
Masters
Doctorate
Highest level of education completed:
Under 15,000
15,00 - 30,000
31,000 - 45,000
46,000 - 60,000
61,000 - 75,000
76,000 - 90,000
Above 90,000
I prefer not to answer.
Current Annual Income

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