Dear respondent,
We are a group of final year students from Universiti Tunku Abdul Rahman (UTAR), pursuing Bachelor of Commerce (Hons) Accouting.
As part of our fulfillment for degree program, we are conducting a survey to find out “The promotions activities that could influence multiple credit cardholders in diverting their credit spending on a main credit card.”
The questionnaire is divided into three parts: Part A (General Information Section), Part B (Construct Measurement) and Part C (Demographic Profile Section). This questionnaire is for academic purposes only and the result will be kept confidential.
Thank you for your efforts and valuable time for participating in this questionnaire survey.
Thank you for your efforts and valuable time for participating in this questionnaire survey.
Instructions: Please read each question carefully. Answer the question by tick(√) in the appropriate box that represents your response.
Part A: General Information Section Q1. How many credit(s) card you hold? Q2. You prefer to use a credit card issued by which of the following financial institution? Q3. When you use a credit card, did you consider the advantages and disadvantages of each card? Q4. How did you usually handle your credit card balances each month? Q5. Which type(s) of expenses that may provoke you in using the credit facility? Part B: Constructs Measurement
Instructions: Based on the statement, please tick (√) the most suitable answer of each statement to relate whether you are DISSATISFIED or SATISFIED with your MAIN SERVICE PROVIDER.
A. Perceiving value on promotion activities (IV1) Part C : Demographic Profile Section Q5. What is your occupation? Q6. Household (including your spouse and/or son and/or daughter) monthy income? Q7. Highest education level attained (Please tick to indicate highest level attained) |
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