Actionable Gap Analysis

In March we asked for your opinion on what is working well and what could be improved. Thank you for your feedback.

We have analyzed the results of that survey to come up with a graphical representation of our current situation in following categories: Men, Money, Machines, Market, Marketing – Product, Marketing – Price, Marketing –Place, Marketing –Promotion, Motivation, Methods, and Minutes.

We grouped the survey questions into the appropriate categories and assigned a grade to our performance in each on a scale of 1-10 according to your responses. This was the result.

The next step is to identify what actions we can take to improve our performance in each of these areas. To do that, we are asking for your input again.

Please take a few minutes to provide your feedback below.

Men (aka People): SCORE 6/10 Measures the strength of our team – the level of knowledge and commitment the team possess to drive results and the quality of the regional leadership to motivate and guide team efforts. Why do you believe we are 6/10?

How can we improve?

Money: SCORE 5.5/10 A measure of financial growth and management within the region – strength of LAC historical results and our ability to sustain profitable growth. Why do you believe we are 5.5/10?

How can we improve?

Machines: SCORE 3.3/10 Measures the quality of our infrastructure. This includes geographical coverage by people, physical offices, local language websites, technology resources, and internal MIS systems. Why do you believe we are 3.3/10?

How can we improve?

Market: SCORE 5/10 A measure of our ability to successfully win against the competition and penetrate key LAC markets. Includes our ability to partner effectively and leverage macroeconomic conditions specific to LAC to sell FICO solutions. Why do you believe we are 5/10?

How can we improve?

Marketing – Product: SCORE 4/10 Measures how well FICO products/solutions meet the needs of the LAC market. Includes the strength of the FICO product/solution set as compared to our competitors. Why do you believe we are 4/10?

How can we improve?

Marketing – Price: SCORE 3/10 Measures how effectively our products and solutions are priced for the LAC market and how our prices compare against the competition. Why do you believe we are 3/10?

How can we improve?

Marketing –Promotion: SCORE 2.5/10 Measures how well FICO is getting our messages to our target audiences in LAC. Why do you believe we are 2.5/10?

How can we improve?

Marketing –Place: SCORE 4/10 A measurement of how well are doing at targeting the right countries and verticals with the right solutions. This includes the getting the appropriate channel mix of direct sales and partners. Why do you believe we are 4/10?

How can we improve?

Motivation: SCORE 6.5/10 Measures the energy and commitment the LAC team feels towards attaining our goals as a region. Why do you believe we are 6.5/10?

How can we improve?

Methods: SCORE 5.5/10 Measures if we have the process and tactics in place to ensure the team has a consistent understanding of the region´s goals/vision and the training and support to deliver upon those goals. Why do you believe we are 5.5/10?

How can we improve?

Minutes: SCORE 7/10 A measurement of the effectiveness of communications and change management practices within the region and greater FICO community. Why do you believe we are 7/10?

How can we improve?