At The Core of Forza Motorsport

This survey will take approximately 5 minutes to complete.

Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.

Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact Monica Tracey by email at [email protected].

Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.

A few things to note:
• Think about the entire Forza Motorsport franchise.
• Think about the all areas of the game, how you like to play, and the experiences you created.
• Use single words - no sentences or phrases.
• Use as many words that come to mind!
• Please use one line per answer (no commas - press enter for adding more single-word lines). It's easier to extract from the tool.
• Most of all be honest! This is how we describe the heart of the game and our true motivation.

Thank you!

I Agree

What does Forza Motorsport Mean?

What does Forza Motorsport make you feel?

What does Forza Motorsport represent?

What does Forza Horizon mean?

What does Forza Horizon make you feel?

What does Forza Horizon represent?

With both Motorsport and Horizon in mind, what new feature, option, experience, or environment would you enjoy playing? (This can be hypothetical or an enhancement on a current piece of the game.)

Thank you for taking the time to contribute your input!