This free survey is powered by
  1. Surveys
  2. 2015
  3. July
  4. B
  5. Buyer Survey

Buyer Survey

0%
Exit Survey
 
 
Thank you for your participation. Your thoughts/opinions will serve a key role in our product development. All responses are completely confidential and will not be used for marketing purposes. The following survey will take approximately 10 to 15 minutes to complete. Please click Continue below to start.

If you have any questions, please don't hesitate to reach out to [email protected], and thank you for your time.
 
 
 
* How important are international tourists for your organization? (Select one)
 
Not at all important
 
Mildly important
 
Somewhat important
 
Very important
 
Extremely important
 
 
 
* Approximately what percentage of your company’s in-store revenue is driven by international tourism? (Select one)
 
0-20%
 
21-40%
 
41-60%
 
More than 60%
 
Prefer not to say
 
 
 
* With regard to international tourists, please drag and drop to rank each of the following regions in order of importance where the highest (1) is the most important and the lowest (5) is the least important. (Rank from 1 to 5)
Drag your choices here to rank them
     
     
     
    Are there specific nationalities that are of particular importantance to your business? If so, from which countries are they traveling, and are any of these groups growing or shrinking in importance? (Enter text)
       
     
     
     
    Are there specific roles / divisions in your organization that are dedicated to the tourist consumer? (Enter text)
       
     
     
     
    * Which of the following activities / capabilities does your organization currently use in-store? (Select all that apply)
     
    Product books with pictures and language translations
     
    Multi-lingual store sales associates
     
    Software / mobile apps for translation
     
    Multi-lingual in-store signage
     
    Special events to recognize international holidays
     
    Other (please specify)
     

     
     
     
    What are the greatest challenges your organization faces regarding the international tourist consumer? (Enter text)
       
     
     
     
    The following questions specifically pertain to Chinese tourists.
     
     
    Is your organization participating in any of the following activities, specifically relating to Chinese tourists? (Select one in each row)
    Yes No Not Sure / Don't Know
    * Product books with pictures and Mandarin-language translations
    * Mandarin-speaking store sales associates
    * Software / mobile apps for translation into Mandarin
    * Mandarin-language in-store signage
    * Special events to recognize Chinese holidays
    * Other
     
     
     
    What other activities or efforts is your organization currently engaged in that are specifically oriented toward Chinese tourists? (Enter text)
       
     
     
     
    How--if at all--do you think any of your organization's current activities / efforts toward Chinese tourists could be improved? (Enter text)
       
     
     
     
    In which areas is it most important for your organization to better understand Chinese tourists? (Enter text)
       
     
     
     
    * Bomoda is introducing a new online subscription product designed for corporate and in-store users to drive a better understanding of the Chinese tourist consumer. The product will:

    • Show where Chinese tourists are traveling at the national, city, neighborhood, and store level

    • Consolidate reviews from various digital platforms to tell you what Chinese tourists think of your stores as well as their in-store experience

    • Identify which products Chinese tourists are focused on

    • Inform you how to better target Chinese tourists by providing you with data on their active platforms and which influencers are driving overseas purchases


    Assuming this online product was available today, how likely would you be to subscribe in the next 12 months? (Select one)
     
    Very unlikely
     
    Somewhat unlikely
     
    Neither likely nor unlikely
     
    Somewhat likely
     
    Very likely
     
     
     
    * Which aspects of the above do you find most useful for your organization?

    Please drag and drop to rank them from 1 to 4 where 1 is the most useful and 4 is the least useful. (Rank from 1 to 4)
    Drag your choices here to rank them
       
       
       
      What factors, if any, would prevent your organization from using this product? (Enter text)
         
       
       
       
      * Who in your organization would use this product? (Select one)
       
      I would use it
       
      Others would use it
       
      I don't think anyone would use it

       
       
       
      Who else would use this product? (Enter text)
         
       
       
       
      * Who in your organization would be the person to authorize and/or purchase this product? (Select one)
       
      I would purchase
       
      Others would purchase
       
      I'm not sure who would purchase

       
       
       
      Who else in your organization would authorize and/or purchase this product? (Enter text)
         
       
       
       
      * The product could also be designed to provide additional information around other major tourist nationalities coming to the US or Europe.

      If this were the case, how likely would you be to sign up for this service at your company? (Select one)
       
      Very unlikely
       
      Somewhat unlikely
       
      Neither likely nor unlikely
       
      Somewhat likely
       
      Very likely
       
       
      Please confirm your e-mail address.
      * Email Address :