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  1. Surveys
  2. 2013
  3. November
  4. D
  5. Donation Search Tool
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Hello:
You are invited to participate in our survey. In this survey, we are seeking to discover how much of the population would use and donate to a donation search tool through Google's homepage. Approximately 100 people will be asked to complete a survey that asks questions about how frequently consumers make donations to charities, and if they would welcome an online donation service through Google. It will take approximately 7 minutes to complete the questionnaire.

Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.

Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. We personally ensure that your information will be coded and will remain confidential.

Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.
 
 
 
how often do you use search engines such as Google or Bing?
 
Never
 
Almost Never
 
Sometimes
 
Fairly Often
 
Always
 
 
 
Which of the following is your favorite search engine?
 
Google
 
Bing
 
Other
 
 
 
 
How important is donating to charities to you?
 
Not Important
 
Slightly Important
 
Somewhat Important
 
Moderately Important
 
Very Important
 
 
 
if there was a donation search tool right on Bing or Google’s homepage, how likely would you be to use it?
 
Very Unlikely
 
Somewhat Unlikely
 
Might or Might Not
 
Somewhat Likely
 
Very Likely
 
 
 
How strongly do you believe that a Donation Search Tool will increase annual online donations?
 
Not Strongly
 
Might or Might not
 
Somewhat Strongly
 
Very Strongly
 
 
 
Which of the following charitable foundations are you most likely to contribute to?
 
Salvation Army
 
Wounded Warrior
 
Make a Wish
 
Goodwill
 
 
 
What is your gender?
 
Male
 
Female
 
 
 
What is your age?
 
18-21
 
21-25
 
26-30
 
31-35
 
36-40
 
41+
 
 
 
What is your level of education?
 
High School
 
Community College
 
Current University Student
 
Bachelor's Degree