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A diner is an experience which is difficult to beat. Usually a sense of nostalgia comes from visiting one, but also an immense sense of fun, from a classic period in American history. A diner serves classical American food in a relaxed, trendy environment.
 
 
 
Have you ever eaten at a classic American Diner before?
 
Yes
 
No
 
 
 
What is your initial impression about American food in relation to this classic diner concept?
 
The food sounds tasty and unique to Helsinki
 
The food sounds tasty but its unhealthy
 
The food sounds tasty but could be more healthy
 
I do not like this type of food
 
I have never tried this type of food before
 
 
 
How likely are you to go and eat at a Classic Diner in Helsinki?
 
Very Likely
 
Likely
 
Not very likely
 
Never
 
 
 
From which area in Helsinki do you think an American Classic diner would most be suited?
 
Töölö area
 
Hakeniemi/ Kallio / Vallila
 
Central Helsinki - Railway station area
 
Eira / Punavouri
 
Other
 
 
 
 
How often would you go to this kind of restaurant?
 
More than once a month
 
Once every month
 
Once every three months
 
Once a year or less
 
 
 
If you were going to eat at this diner, for what amount of money would you be willing to pay for your overall meal? (based on eating a three course meal with drinks per person)
 
Less than €10
 
Between €11 and €19
 
Between €20 and €34
 
Between €35 and €49
 
Between €50 and €75
 
More than €75
 
 
 
From what is the most important from this list that you would expect from this type of restaurant? choose one answer
 
Variety of dishes
 
Affordable prices
 
Meal deals
 
Good quality drinks and food
 
Original dishes
 
A pleasant setting (decoration, atmosphere, etc.)
 
A warm and friendly service
 
Fast service
 
Easy access (parking, public transport nearby)
 
Other
 
 
 
 
How would you feel about having a separate lounge area to the restaurant that you can relax in with your friends, study, maybe watch a classic movie and use the milkshake bar, without necessarily eating at the diner?
 
Its a great idea and i would use it
 
Its a good idea but I do not think I would use it
 
Its a bad idea and would be a waste of space in the restaurant
 
 
 
What booking method do you prefer to use?
 
Online form
 
In person
 
Via email
 
Third party website
 
Telephone