Our E*TRADE Mission & Values Evaluation

How much knowledge did you have about E*TRADE's mission and values prior to taking this module?

I fully knew what E*TRADE's mission and values were prior to taking the module

I partially knew what E*TRADE's mission and values were prior to taking the module

I didn't know at all what E*TRADE's mission and values were prior to taking the module

Prior to taking the module how well did you understand how to exemplify E*TRADE's mission & values in your day to day work?

I had a very good understanding of how to exemplify our mission and values in my work

I had a basic understanding of how to exemplify our mission and values in my work

I had virtually no understanding of how to exemplify our mission and values in my work

How helpful were the employee examples of living E*TRADE's mission and values in helping you understand how to demonstrate them in your day to day work?

Not very helpful at all (I see very little connection in the work I do)

Somewhat helpful (I see some connection in the work I do)

Very helpful (I see a lot of application in the work I do)

Since taking the module my work behaviors relating to E*TRADE's mission and values will...

not change at all (I already live the mission and values)

will most likely not change much (I mostly live the mission and values already)

may change slightly (I can see some additional ways to apply our mission and values)

will change significantly (I can see new ways to apply our mission and values)

After completing the module how much would you say your understanding of E*TRADE's mission and values was enhanced?

It was not enhanced at all (I already knew what our mission and values were)

It was slightly enhanced (I mostly knew our mission and values but just needed a refresher on some of them)

It was enhanced significantly (I now know what our mission and values are where before I had little or no idea)

How well do you feel the module helped you make the connection between E*TRADE's strategic objectives and exemplifying E*TRADE's mission and values in the work you do?

It was not helpful at all (I don't see how they connect)

It was somewhat helpful

It was very helpful (I see how living our mission and values ties in to our corporate strategy and objectives)

Overall, how important do you feel it is for a company to have a clearly communicated mission and values to suppport the overall company culture?

Not important (it has no effect on the bottom line or customer satisfaction)

Somewhat important (it can have an effect on the bottom line & customer satisfaction)

Very important (it has a significant effect on the bottom line & customer satisfaction)