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In order to gauge the success of the New Espresso Program, we have created the following survey.

Your responses to this survey will be used to continously improve TDL's planning and execution of future new product launches and programs.

Please take 5 minutes to provide your feedback to the following questions until Monday September 19th, 2011.


Thank you,

The Hot Beverage Team
 
 
 
* What is your position at the Restaurant?
 
Owner/Operator
 
Manager
 
Other, please specify
 
 
 
Training
 
 
 
* Did you attend a group training session?
 
Yes
 
No
 
Please rate the effectiveness of the following training tools:
Not Effective Somewhat Effective Effective Very Effective N/A
* Group Training Session
* Espresso Beverages Quick Cards
* Espresso Beverages Posters
* Espresso Beverages Build Charts
* Espresso Beverages Training Binder
 
 
 
Operations Execution
 
 
 
* Are all Team Members able to effectively describe the new Specialty Espresso Beverages?
 
Yes
 
No
 
 
Rate the effectiveness of the following items:
Not Effective Somewhat Effective Effective Very Effective
* Keyboard/POS layout
* Prompting screen(s)
 
 
 
* Did you promote sampling of the new products in your Restaurant?
 
Yes
 
No
 
 
 
* Did the product sampling have a positive impact on your business?
 
Yes
 
No
 
N/A
 
 
 
* Are all team members familiar with the standard builds for the new Specialty Espresso Beverages?
 
Yes
 
No
 
 
 
* Are all Base Latte and Cappuccino orders being served with Latte Art?
 
Yes
 
No
 
 
 
Marketing/Distribution Support
 
 
 
* Was the drop-shipment quantity sufficient based on the timing of your food orders?
 
Yes
 
No
 
 
 
* Were the new test market items made available in Sygma/Clearview when needed?
 
Yes
 
No
 
 
 
* Did you experience stockouts that stopped your Restaurant from selling the Espresso Beverages? (check all that apply)
 
Food
 
Smallwares
 
Packaging
 
I have experienced no stockouts
 
Other, please specify
 

 
 
 
* Did the NEW register card effectively communicate the new Espresso Beverages?
 
Yes
 
No
 
 
 
Equipment/Design/Smallwares
 
 
 
* Are you satisfied with the equipment that was chosen for the Espresso Test Market?
 
Yes
 
No
 
 
Listed below are a number of items that are being measured as part of the test market. Please rate your level of satisfaction:
Not Satisfied Somewhat Satisfied Satisfied Very Satisfied
* Machine Operation
* Machine Capacity/Recovery
* Product Consistency
* SOS - DT
* SOS - In Restaurant
* Product Quality/Taste Profile
* Operational Execution
* Panel Layout (placement of buttons)
* Footprint of the Machine/Placement in the Restaurant
 
 
Please rate each of the items listed below as it relates to the new equipment:


Very Poor Poor Good Excellent
* Information around Equipment Pre-work
* Equipment installation and start-up (Nestle Procare)
* Water Filter Installation
* Equipment overview/training conducted by Nestle Procare
 
 
 
* Have you experienced any problems with the new equipment that required a call to Nestle Procare?
 
Yes
 
No
 
 
 
* If yes, did Nestle Procare help resolve the issue?
 
Yes
 
No
 
 
 
Hospitality/Guest Feedback
 
 
 
* Are you receiving requests for any additional beverages or ingredients?
 
No
 
Yes
 
 
 
* Have you received any feedback on the Dome Lids being used for Specialty Espresso Beverages?
 
Yes
 
No
 
 
 
General
 
 
 
If you have any comments about the test market that weren't captured by the questions in the survey, please note them below.
   
 
 
 
Please provide specific examples of any challenges you are experiencing in the test market.
   
 
Specialty Espresso Beverages - September 2011
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