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Thank you for taking part in The Big Issue survey. Your views are very important to us, so please try to complete this survey as honestly and accurately as you can. It should take no more than 15 minutes, depending on your responses. Use your mouse to click on and select the relevant responses. Some questions require you to type your answers in the space provided. Please remember: - When you have completed all questions on each screen, click the continue button to go to the next page.
- Your responses will be kept in the strictest confidence and grouped with those of other respondents for reporting purposes.
- To begin the survey, click continue below.
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On average, how often do you read the following types of newspapers?
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On average, how often do you read about the following things in magazines, blogs, books, newsletters etc?
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How familiar would you say you are with The Big Issue Magazine?
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Have you ever purchased a copy of The Big Issue Magazine?
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Have you ever read a copy of The Big Issue Magazine?
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Which of the following best describes how you feel about The Big Issue Magazine?
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Have you ever considered buying a copy of The Big Issue Magazine?
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| For what reasons have you never considered buying The Big Issue Magazine?
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| For what reasons have you considered buying The Big Issue Magazine, but not gone ahead with a purchase? | | |
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| What might encourage you to buy the magazine in future, if anything? | | |
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To what extent do you agree or disagree with the following things that some people have said about The Big Issue?
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On average, how often have you read or purchased The Big Issue Magazine in the past 12 months?
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Do you usually purchase The Big Issue from the same vendor?
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Do you ever tip vendors or give them extra money, gifts, food / coffee etc?
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Do you ever give money to vendors but not take the magazine?
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For how long have you been reading or buying The Big Issue Magazine?
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| On average, how long do you usually spend reading a single copy of The Big Issue magazine? Please enter your response in hours e.g. 4 hours 30 minutes = 4.5
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| What would you say are the main reasons you buy or read The Big Issue Magazine? Please list as many as you can think of.
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Which of the following best describes how you feel about The Big Issue Magazine?
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| What makes you feel that way?
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How would you rate the overall quality of The Big Issue Magazine?
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How would you rate the overall value for money of The Big Issue Magazine?
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How likely would you be to recommend The Big Issue Magazine to a friend, family member or colleague?
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How would you rate the following aspects of The Big Issue Magazine?
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What are your favourite sections of The Big Issue Magazine? Select all that apply
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And are there any sections of The Big Issue Magazine that you don’t particularly enjoy? Select all that apply
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| Do you have any feedback about the specific sections or suggestions for new ones?
Editorial (an article from the editor, Alan Attwood) | | | | Vendor profile (a short biography about a particular vendor) | | | | Streetsheet (stories, poems and pictures by vendors and friends) | | | | Hearsay (quotes from famous people) | | | | Your say (letters from readers) | | | | My word (stories and opinions from various contributors) | | | | Looby (regular column by Mic Looby) | | | | Razer (regular column by Helen Razer) | | | | Cover stories (a story relevant to what is on the cover of the magazine) | | | | Feature stories (various stories about current events and issues) | | | | Roving Eye (photographic series) | | | | Culture police (regular column by Fiona Scott-Norman) | | | | Select (what’s happening in the arts, film, music, books and DVDs) | | | | Film reviews | | | | DVD reviews | | | | Music reviews | | | | Book reviews | | | | Media reviews | | | | Ointment (includes puzzles) | | | | Quick fix | | | | Cartoons | | | | Other suggestions | | |
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Can you recall any advertising in The Big Issue Magazine?
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Facts about The Big Issue
Below are some facts about The Big Issue. Please take a moment to read through the information before moving onto the next set of questions.
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The Big Issue is an independent, not-for-profit organisation that develops solutions to help homeless, marginalised and disadvantaged people positively change their lives. The Big Issue provides opportunities for people from a range of backgrounds, including those with mental illness, homelessness, long-term unemployment, intellectual and physical disability, drug and alcohol dependency and social isolation, with the opportunity to earn an income and build their confidence and capacity to help themselves. This is done through the following social enterprises and programs: The Big Issue Magazine- A fortnightly, independent magazine sold on the streets by homeless, marginalised and disadvantaged people.
- Vendors buy copies of the magazine for $3 and sell them for $6, keeping the difference.
- Estimated to save the community $20,000 per vendor per year through a reduction in demand for social services like hospitals, welfare and correctional facilities.
- 8 million magazines have been sold across Australia, putting $16.2 million into the pockets of vendors since 1996.
The Community Street Soccer Program- Uses soccer to help people positively change their lives and reconnect with the community.
- Weekly training sessions at 18 sites, giving participants an opportunity to get active and make new friends in a fun and non-threatening environment.
The Women’s Subscription Enterprise- Provides job opportunities for homeless, marginalised and disadvantaged women through the sale of subscriptions to The Big Issue Magazine.
- These women pack the magazines for distribution to subscribers every fortnight, giving them an income as well as access to training, mentoring and support.
The Big Issue Classroom- Held at The Big Issue offices, the classroom provides school, tertiary and corporate groups with a ‘real-life’ insight into homelessness, marginalisation and disadvantage.
- Participants hear first-hand from people who have experienced homelessness, helping to break down stereotypes surrounding disadvantage in the community.
- Almost 30,000 students have taken part The Big Issue Classroom since its launch in 2009.
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Has this information changed the way you feel about The Big Issue at all? Do you feel…?
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| What was it about the information provided that changed the way you feel about The Big Issue?
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How interested would you be in doing the following things, if they were available to you?
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Which of the following topics are you interested in seeing more of in The Big Issue Magazine?
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| Do you have any other feedback or suggestions for The Big Issue, to help make the magazine a great read every time? This could include ideas for new articles, sections, activities, etc
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| Do you have any suggestions for how vendors could sell more copies of The Big Issue?
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Just a few more questions about you to ensure we’ve surveyed a good mix of people. The questions will be used for analysis purposes only and the information you provide will remain completely anonymous.
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Please indicate your gender.
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Which of these age groups are you in?
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| What is the postcode where you live?
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Which of these best describes your current employment status?
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What is your highest level of education?
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Which of the following income ranges best describes your combined household annual income before tax? This is purely for analysis purposes.
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Which of the following have you bought or spent money on in the last 12 months?
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Competition details
We are now at the end of the survey. We just need a few details from you if you would like to enter The Big Issue competition to win the $1,000 managed investment from Australian Ethical Investment. The competition is a game of skill. Australian Ethical is an ethical fund manager which incorporates financial, environmental and social criteria in the management of its investment trusts. Australian Ethical Investment not only avoids investment in harmful activities but actively seeks ethically and financially positive investments. Examples include sustainable food production, renewable energy, recycling, efficient transport, education and health care. For 20 years, Australian Ethical Investment has shown that you can produce competitive financial returns without compromising your ethical values. If you would like to contact Australian Ethical Investment please call 1800 021 227. A Product Disclosure Statement (PDS) is available at www.australianethical.com.auFor full terms and conditions, please click here. |
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| In 25 words or less tell us who you would like to see on the cover of The Big Issue and why
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| What is your phone number? | | |
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| What is your email address? | | |
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| Are there any reasons why you do not wish to go into the draw?
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From time to time, The Big Issue would like contact you or send you information. This might be about upcoming events and activities that may be of interest to you, or invitations to participate in other surveys.
If you give permission for GA Research to provide your name, and email address to The Big Issue, please check the box below.
Your name and contact details will be entered into a separate database and will not be linked to any of your responses to this questionnaire. Your personal information will not be used for any other purpose or disclosed to any other external parties without your permission unless required or authorised by law.
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Are you interested in receiving additional information from Australian Ethical about ethical managed investments or ethical superannuation?
If so, GA Research can provide them with your name and email address only, so that they can send you additional information.
Your name and contact details will be entered into a separate database and will not be linked to any of your responses to this questionnaire. Your personal information will not be used for any other purpose or disclosed to any other external parties without your permission unless required or authorised by law.
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