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Exit Survey
 
 
Shoplocal.is is a website with guidance for tourists interested in buying local food and/or local design & handicraft. The mission of this trial project is to develop a tourist mobile guide with the appropriate usability that will help to fulfill the user’s needs.

Please go into HYPERLINK http://www.shoplocal.is, preferably using a smartphone or else with a computer or tablet. Then seek out information about some local food and/or local design & handicraft. Please go on after your trial search is done and answer the 12 questions (3 pages) and evaluate the following factors about your experience:
 
 
 
1. Was it easy or difficult to find the guidance applications when the website was opened?
 
a. Very easy
 
b. Rather easy
 
c. Average
 
d. Rather difficult
 
e. Very difficult
 
 
 
2. Did all the links work that you tried to use in the webpage?
 
Yes
 
No
 
 
 
2a. If the answer to Q2 is no, please specify
   
 
 
 
3. What is your opinion about the information provided when you have selected a place that offers local food or design & handicraft?
 
a. The information got me very interested to buy
 
b. The information got me rather interested to buy
 
c. Moderate interest
 
d. The information created little interest for me to buy
 
e. The information created very little interest for me to buy
 
 
 
3a. Is there any information that you think is missing that would be useable for you as a traveler? Please feel free to write any comments that you have:
   
 
 
 
4. What is your opinion about the map system (software) that is connected (used) by the site
 
a. it is very visible and user friendly
 
b. it is very visible but is not user friendly
 
c. it is rather difficult to find but is user friendly
 
d. it is rather difficult to find and not user friendly
 
e. the map system did not work at all
 
 
 
5. Would it have been more convenient for you to use another information source to get knowledge about these products (local food or design & handicraft)?
 
Yes
 
No
 
 
 
5a. If the answer to Q5 is yes, please specify (From what other information source?):
 
a. From information pamphlets and tourist brochures
 
b. In tourist information centers
 
c. By using other webpages
 
d. By using maps
 
Other (please specify)
 
 
 
6. General questions and statements about shoplocal.is (Please answer with yes or no)
Yes No
a. I think this is a useful information source and guidance for tourists and travelers
b. Would this travel guidance be useable for your trip in this country?
c. The places introduced in the webpage are interesting overall
d. Would you have chosen to have more information in the webpage about the service in the neighborhood?
e. Would you have chosen to have more information in the webpage about interesting places to visit?
f. In your opinion, is anything useable missing in the guidance?
 
 
 
6a. If the answer is yes in Q6 f „is anything useable missing in the guidance?“ please specify [What is missing?]
   
 
 
 
7. How is your experience with mobile guides?
 
a. I have good experience that will help me with the usage of this mobile guide
 
b. I have some basic knowledge about the usage of mobile guides
 
c. I have only limited experience with the use of mobile guides
 
c. I have no experience with mobile guides
 
 
 
8. What is your country of origin?
 
a. Iceland
 
b. Other what is your country?
 
 
 
 
9. Male/female?
 
- Male
 
- Female
 
 
 
10. What is your age?
 
- 18 – 24 years
 
- 25 – 44 years
 
- 45 – 64 years
 
- 65 years and older
 
 
 
11. What type of device was used seeking information in the shoplocal.is webpage?
 
a. iPhone
 
b. Android phone
 
c. iPad
 
d. Mac computer
 
e. PC computer
 
 
 
12. Please feel free to write any comments which you have about this tourist mobile guide.
   
 
Test questions to tourists & travelers in Iceland about shoplocal.is