The Kidsme Food Feeder: Names

Kidsme's Ten Minute Name Survey

Hello VIPs!

You are invited to participate in our brief survey about the Kidsme Food Feeder. We are considering improving the name of our product and we would love to get your opinion. We appreciate your thoughtfulness and candor.

Please start with the survey now by clicking on the Continue button below. This survey is due on Thursday, May 23, 2013.

Thank you so much,
Stephanie

Kidsme would love to hear your opinion on the name of our product. Currently, it is called the "Kidsme Food Feeder." What are the first images/thoughts that come to mind when you think of the name "Food Feeder"?

How do you believe the name affects your view of the item? Choose one: 1) positive effect, 2) negative effect, 3) no effect, and explain why in the box below.

Kidsme is considering renaming its award winning product. We are considering changing the name from the "Kidsme Food Feeder" to the "Kidsme Food Pop." What are the first images/thoughts that come to mind when you think of the name "Food Pop"?

How do you believe the name would affect your view of the item? Choose one: 1) positive effect, 2) negative effect, 3) no effect, and explain why in the box below.

Read the following text:

Introducing the Kidsme Food Pop

It’s a food feeder, a teether, a treat, and a lifesaver – but most of all, it makes eating fun for you and your little one. The award winning Kidsme Food Pop makes it easy to introduce lots of new foods – fruit, vegetables, meats and more.

It’s incredibly easy to use and clean. Pop any piece of fresh food into the silicone sac, snap it shut, and go. The Kidsme Food Pop encourages your little one to eat on his own and practice chewing, while the special texture on the silicone sac also soothes his gums.

The Kidsme Food Pop Sacs are replaceable, come in two stages, and the fun handles work with both stages. Use it at home or on-the-go.

What’s in your Kidsme Food Pop? Strawberry & kiwi or peas & carrot? Or just pop in an ice cube in for sore gums. Get creative and have fun with it.

The new Kidsme Food Pop. New food is fun for little ones.

Does this description change your opinion of the new name?

Yes

Not sure

How does the description change your opinion of the new name? Choose one: 1) positive effect, 2) negative effect, 3) no effect, and explain why in the box below.

Any other comments or suggestions?