University of South Florida

Online Delivery of Career Choice Interventions: Preferences of First-Year Students in Higher Education

University Career Centers are constantly evolving and now adding web-based services. This is a reaction to both the continuing growth of distance education enrollment and the changing needs and characteristics of incoming "Millenial Generation" students. This study explores the preferences and expectations of first-year university students for online activites related to career planning and decision-making. A framework of five critical career choice interventions was used to develop survey items (Brown & Krane, 2000). Differences in student preferences are also sought based on their previous experience with specific technologies, online courses, and career counseling. This study serves as a needs analysis for University Career Centers currently making decisions about the use of technology to deliver their traditional services.