Kent State University

Project Description

Activity-Centered Design Considerations for First-Wave Millennials

Project Abstract

Activity Centered Design differs from User Centered Design in that the focus shifts from the user to what the user is actually doing. It is always important to analyze audience needs, but many designers focus too much on user needs and less on the context of user activity. Activity Centered Design gives users only the tools that they need and that they will use.

Surveys released for this project:
What are Millennials doing? 23
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