Understanding the differences between experimental vs observational studies is crucial for interpreting findings and drawing valid conclusions. Both methodologies are […]
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Interactive Forms: Key Features, Benefits, Uses + Design Tips
When filling out a survey, signing up for an event, or giving feedback, you’ve probably come across interactive forms that […]
Net Trust Score: Tool for Measuring Trust in Organization
Net Trust Score (NTS) is a great way to quantify and understand stakeholders’ trust in an organization. Unlike traditional metrics […]
Why You Should Attend XDAY 2024
If you haven’t heard yet, XDAY 2024 is just around the corner! Like every year, we’re committed to outdoing ourselves […]
Target Population: What It Is + Strategies for Targeting
Understanding your target population is key to any successful campaign, whether it’s marketing, public health, or social initiatives. But what […]