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A single source of truth for your customer interactions

Practitioners are able to develop a rich set of persona/segmentation data about the customer, listen to the voice of the customer, visually describe the interactions points and make decisions about how to improve the interaction.

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Transform fragmented maps into a unified operation

Our scalable framework organizes your entire CX—from high-level strategy to granular micro-journeys—under a single governance model, ensuring every team aligns around one shared, actionable customer reality.

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Track and measure the impact of customer interactions over time

From high-level overviews of customer lifecycle stages to granular views of processes and interactions:

• AI Personas in Seconds: Automatically generate personas from interviews, VoC feedback, community data, research, and audience analysis.
• Intuitive Journey Design: Map touchpoints, emotions, pains & gains, opportunities, owners, processes, and deliverables—completely modular and measurable.
• One-Click KPIs: Integrate NPS, CSAT, CES, Sentiment Scores, and operational KPIs directly into any journey phase.
• Visualize Customer Reality: Embed images, videos, screenshots, audio, and direct quotes to tell real, "living" customer stories.

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Start developing more compelling data-driven customer journey maps today

Take Customer Journey Management to an entirely new level of power, usefulness and value for your business.

TALK TO AN EXPERT

Case studies

Thales

We worked with Thales technical team to create an integrated solution with multiple touch-points to get deep insights.

  • A real-time feedback model.
  • Identification of promoters, passives and detractors based on NPS.
  • Data. From plane to the cloud.
Download Case Study
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BMW

With QuestionPro market research tools BMW can conduct market research projects quickly and agilely in-house and with its own resources.


  • Survey creation and translation.
  • Controlled worldwide sample.
  • Data cleansing.
Download Case Study
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MCCA

Using QuestionPro Surveys the MCCA was able to implement Contactless Health Screening that was a simple pop-up activated on a visitors personal device.


  • Survey design and integration.
  • Survey launched just in 2 days.
  • +300 people screened on the first day.
Download Case Study
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American Cancer Society

ACS used QuestionPro Communities to move a significant portion of the Cancer Prevention Study (CPS-3) to an online participant portal. They were able to:


  • Modernize the outdated 12-20 page paper survey to shorter but more frequent online survey.
  • Collect information on newly diagnosed cancers.
Download Case Study
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The best Customer Journey Managment platform built for your success

QuestionPro's Journey Management is power-packed with the following:

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Manage your Customer Journey

Data-driven with analytics, metrics and scoring at the IPoint (individual interaction) level to empower your team to measure the progress made immediately and over time.

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100% Customizable CJM

Built to easily edit and add your brand data, terminology, icons, and manage backgrounds. We will team up with you to accommodate your process and end goals.

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Consulting Services

Our consulting services help your team design knowledge base of best practices to put you ahead of the competition. In addition, you'll have access to all our online training courses and in-line help features.

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Team Collaboration

We’ve incorporated features to support and enhance collaboration within and across teams. For instance, you can easily add notes and commentary for colleagues.

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Integrated workflow

The system is integrated in its design. Seamlessly go from experience strategy through precision campaign design in a bit.

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Security & Compliance

QuestionPro's Journey Management platform complies with federal and local regulations, including GDPR, HIPAA, CCPA, Section 508, etc., for worry-free research.

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Awards & certificates

  • survey-leader-leader-2024
  • survey-leader-momentum-leader-2024
  • survey-leader-2024
  • capterra-shortlist-2024
  • certified MBE
  • bbb-acredited
The Experience Journal

Find innovative ideas about Experience Management from the experts